Current Marketing Concepts and Strategies for Independent Film

Between a volatile funding environment, shrinking exhibition windows and a still evolving VOD market indie producers are dealing with more variables than ever.

Our panel of distribution, marketing and production executives will share their perspectives on making independent films in the 21st century.

Speakers:

Daniel Hammond, CCO, Broad Green Pictures

Andrew Karpen, CEO, Bleecker Street Media

Jonathan Saba, Vice President of Marketing, Saban Films

Molly Smith, Partner, Black Label Media; Demolition, Sicario

Moderator:

Moderated by Ted Mundorff, President and CEO, Landmark Theatres
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The Producers Guild of America protects and promotes the interests of all members of the producing team in film, television and new media.

The PGA has over 7,000 members who work together to protect and improve their careers, the industry and community by facilitating members health benefits, encouraging enforcement of workplace labor laws, the creation of fair and impartial standards for the awarding of producing credits, as well as other education and advocacy efforts.

The Producing Team consists of all those whose interdependency and support of each other are necessary for the creation of motion pictures and television programs.

Executive Producers
Producers
Co-Executive Producers
Supervising Producers
Senior Producers
Line Producers
Co-Producers
Associate Producers
Segment Producers
Field Producers
Story Producers
Production Managers
Visual Effects Producers, Supervisors, & Coordinators
Post-Production Supervisors & Managers
Production & Post-Production Coordinators

[TyLeisher]

Marketing is now the hardest part of producing a film. The technology has made it easier and easier to get it in the can. It's getting people to watch that's the hard part.

[occupyfilms]

great info - thanks!
(currently looking for producer(s) for my feature film, so all these videos have been an awesome resource. appreciate you PGA)

[convolution]

the volume is so low that the next video nearly blew out my speakers.

[Omkar_Kashyap]

Like Morgan Freeman said...word of Mouth is the biggest marketing thing for a movie....just concentrate on the concept