What is Brand Positioning?

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Brand positioning is all about how your business, product, or brand differentiates itself from its competitors. It also relates to how customers and consumers in general identify and connect with your brand.

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I have exam tomorrow and this helped me understand the topic well.. thank you!

Saniaaaaaa-oj
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Dear Friends, I have a few thoughts about a small aspect of brand positioning as follows:
1/ Before doing brand positioning, the company needs to be able to sell products and have high revenue, because this proves that the company has had a certain number of customers in a certain area.
2/ Good product quality will support brand promotion, and the brand helps customers find the product fastest.
3/ The cost of running brand positioning will require a large amount of money, so it is only for companies with high marketing budgets.
4/ Brand positioning helps customers quickly identify the company's core values and buy products.
Do you agree?.

ntcuongct
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His voice is similar to mufti menk 😅❤️

ashnickick
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Dear friends, I have a question:
1/ After the company runs a brand positioning program, does the company need to run promotion programs to stimulate consumer purchases? Thank you.

ntcuongct
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dear Friends, for a new product in a new market, what factors should we consider when determining product positioning?. Thank you

ntcuongct