How to Start a Career in Digital Marketing (Step-by-Step)

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In today’s video, you’ll learn how to start a career in digital marketing and grow both your knowledge and salary.

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Additional Digital Marketing Resources

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Here are the stages you might go through in your path to become a professional digital marketer.

The first thing you’ll want to do is to create your own website or blog.

Creating your own website gives you your own testing grounds. It lets you get practical experience with marketing strategies without worrying about hurting someone else’s site.

Just choose a niche that you’re interested in and create a site using WordPress. The important part is that you invest a bit of money into your own website because you’re less likely to give up without giving it a fair shot.

Next, focus on one area of digital marketing.

What online marketing strategies are available and which one should you choose? You’ll learn more in the video.

The next thing you need to do is spend some time learning about the area of internet marketing you want to pursue.

The best place to start is by reading or watching a beginner’s guide on the topic from a reputable person or company. Beginner’s guides will help you get a general overview of the marketing method and also act as a “hub” for subtopics to research after.

The next step is to actually execute on the things you learn.

Consuming too much content will lead to analysis paralysis, where you end up over-analyzing things and getting nothing done.

What should you do instead? Watch the video to learn more.

Finally, get acquainted with some free digital marketing tools.

If you’re just starting out, it’s tough to pay for premium marketing tools. But there are some free ones that you should get acquainted with.

You’ll learn what these tools are in the video.

The next stage is to get a job or internship at a digital marketing agency.

Working at an agency is a great way to learn digital marketing fast because you’ll have the opportunity to work with people who are ahead of you in your career. It’s also a place you can find mentors and you’ll also get a ton of hands-on experience working on various types of client sites.

Next, consider freelancing. Freelancing is a great way to get more hands-on experience while increasing your income.

Why is freelancing great? You’ll find out in the video.

After you’ve built up a portfolio and somewhat of a positive reputation in your industry, you can consider going full-time into consulting.

The keyword here is “consider.” There’s nothing wrong with staying in your job, working your way up, and retiring. Not everyone is meant to be a consultant and to be frank, not everyone should be.

So, no matter where you are in your career, it’s not too late to start in digital marketing. And just like any other career, it takes time to learn and grow.

Timestamps:

0:58 Create your own website or blog
2:53 Learn about the area you want to pursue
3:36 Execute on the things you learn
4:14 Study up some free digital marketing tools
5:45 Get a job or internship at a digital marketing agency
6:55 Consider freelancing

#startacareerindigitalmarketing #growyourcareerindigitalmarketing #digitalmarketing

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Another long-term path is to just use your digital marketing skills to build your own business(es) as an entrepreneur. That could mean selling your own courses, building a bunch of affiliate sites, or something else. Often, these will result in more freedom in your lifestyle than having an agency, being a consultant, or working a marketing job. And the income can potentially be higher, too (unlimited), if you're good.

Paul-ykds
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Okay.
For those who randomly search video's about digital marketing, you can stop here, this is the one you're looking for.
Well done, cheers!

IMOMENTOI
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Hey there! This is one of the best channels I accidentally jumped to. What makes it great is that after seeing it I see a bigger picture of what digital marketing is and requires and that is SO IMPORTANT for a complete beginner who has been assigned for a zillion courses and got lost in them! Now it is clear what to do first and how to organize the courses sequence! Keep up with this logic-based kind of tutoring!

ivanarosic
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Sam your content is just amazing. Your story is very inspiring. One of the best channel for learning ! I am gonna stay tune :)

seoworlderic
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Absolutely loved this! Thanks Sam and the Ahrefs Team.

rohandeshmukh
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Awesome content! Thank you so much, Sam, I learned a lot from what you've shared in this video! 😊

ezratan
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Great video! 😍 And thank you soooo much for sharing your background as well 🙏👏👏

meryamle
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The pace you're going is so on point even for someone whose english is not my first language! keep it up! subscribed!

koayshichian
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I love how I can already consult my audience as an expert even though I’m still relatively new. I just can’t wait to be able to do it more. 💪 Enjoyed hearing your tips, thanks!

AdamMellor
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This is one of your best vids! I love it! Keep up the amazing content 👍 ...

exploreo
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Right Video at right time as I was feeling overwhelmed by so much multitasking in Digital marketing for my two own businesses.🙏

anitakaushik
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Great video on starting a career in digital marketing! I appreciate the step-by-step guide on the different stages to go through, from creating your own website to freelancing and eventually becoming a consultant. The additional resources provided are also helpful for beginners looking to learn more about SEO and digital marketing strategies. I especially appreciate the emphasis on not just consuming content, but actually executing on what you learn to avoid analysis paralysis. Thank you for sharing these valuable insights and tips!

HOWNOTTWO
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Great man you got really wonderful voice to hear..I must have watched several videos from reputed people but something that I go with ..thanks Sam for being so clear to explain things ....

prithvisingh
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This feels like so genuinely caring and honest it's just mind-blowing. It is probably one of the best pieces of content I've ever saw on Digital Marketing.

yevheniyk
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Thanks for sharing this video starting from a job to owning a digital marketing agency.

CromaCampusOfficial
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That's some shitload of high-quality, waffle free, super precise content, bro! Cute stuff!

chandrakantmahapatra
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Thank you so much for this, I just subscribed and iam going to be watching all ur content here

ObianujuLilianIkegbune.
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Your tone is far too soothing and clear .I need a hot chocolate for it and a blankie.

zaelectricalltd
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This video just motivated me even more!

JParksJr
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Hats off to you.. wonderful video with practical advice..🙏

layeksandeep