Marketing Genius Saved 6 Billion Solving The Biggest Problem Of Trains

Rory Sutherland on solving the biggest problem of train travel.

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[SunderedSeraph]

That one guy that always tells that same story every time he's anywhere.

[scmccuiston]

He’s not wrong. Money opportunities right here in this video.

[theorderofthebees]

Where can you find the entire clip he’s great

[portishphonic]

I always measure train/bus/plane travel by how much of a book I can read. It's never a waste.

[morph-]

Hs1 wasnt just for eurostar, it was for domestic high speed services as well as adding much needed capacity for the south east.

[CUBETechie]

And on a train you can make maximum comfortable on a train its easier then on a airplane. On airplane you need to think about every Gramm or at least Kilogramm

[yoshtg]

whenever i flew 10+ hours flights in the past i made sure i chose an airline that had wifi on board because then i could read and answer important messages making thousands of dollars during that flight while bieng distracted making the flight go by psychiologically faster. additionally i always declined business class and swapped to economy which gave me even more money

[mdmboi]

Yea but alot of that 6 billion profited some important people in dodgy contracts. That's what it's all really about

[mavisayorinde]

What if you introduced wifi on high speed train at the same time.? Speed in right direction is still the best.

[charlesh]

Who is this guy and how do I attend his course?

[BeckyBeater]

Sometimes common sense can win out but sometimes the dumbest people have the last say

[ashishpatel]

knocking off time is productive think about all the money that is lost due to an hour longer.

[sumtin]

your videos are great but please change up the backing music from time to time

[marcosimpson]

Qualcuno sa come si procede per impianti realizzati post 2008, quindi non sanabili con DIRI?
Bisogna smontare tutto e rifare da zero?

[JP_LDN]

what???? i dont need wifi tho?? especially some train wifi that aint loading nothing. most people have unlimited data. wifi on trains doesnt make me at all think to get on a train

[nwgverified]

I feel like providimg public wifi is just allowing stupid people to get hacked

[lolatyoubrah]

Idk, if I were on a train and someone gave me the choice between wine and cutting my journey by almost an hour, I'd probably not pick the wine

[paymansalehishafa]

But planes already have Wi-Fi, and champagne. Although they could use more leg room.

[hbwblacksmithing]

If they do that last suggestion I'm in America I will fly over there and just take that train I have no reason to be over there there's stuff I'd like to see but again America we can't leave