3 Ways to Re-engage Your Email List

Has it been a hot minute since you sent your email newsletter to your list? Find a whole LIST of subscribers you didn't import to your newsletter broadcasts? No need to panic.

I’ve created a 3 part email sequence series to win back that click. I’m sharing email copywriting tips along with email newsletter content, because we all know it can feel strange trying to slide back into our audience's email... especially after we’ve ghosted them.

By the end, you’ll have an email marketing strategy to build back trust with your audience and let them know why they signed up to be on your email list in the first place. It’s time to REVIVE your email list!

xx
ash

00:00- Intro
0:42- 3 Part Email Newsletter Sequence
1:56- Keep your Explanation Short and Sweet
3:41- Make Unsubscribing Super Obvious
4:21- Last Email: Reinforce You are Valuable
6:16- Don't Worry about Email Unsubscribes

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// RESOURCES:

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// 🛑 BINGE WATCH THESE SERIES NEXT:

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// BUSINESS TOOLS I RECOMMEND:

🍯Nail Your Client Projects with HoneyBook:

📂 Get Organized With Asana:

🖥️Get Your Website Design Template with Tonic Site Shop:

✅Plan Your Goals With Powersheets:

📧Build Your Email List With ConvertKit:

📸Get Stock Imagery for Marketing at Social Squares:

⚖️Get Your Contract Templates With The Contract Shop:

📚Get My Book Recommendations:

🖥Snag More Freebies, Downloads, & My Go-To Business Tools:

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// JOIN THE PARTY:

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// p.s. Ready to work together? Chill the champagne, throw your hands in the air, because we're 'bout to take your message from zero to launch. When you're ready, you've got some options:

1 | Work directly with me & my agency

2 | Master your message, write your site, & launch it to sell inside Copywriting for Creatives

3 | Watch my FREE workshop
Learn 3 secrets to stand out and sell with personality-packed copy—the expert’s guide to write your site (& more) without sounding sleazy or busting your budget.

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// DETAILS & CREDITS:

Get new videos and copywriting tips each week, and feel free to comment with what tips would help serve you in your business most right now! Special thanks to Creative Live, The Herrintons, and One Fine Day Productions for bumper video footage.

DISCLAIMER: This video and description contains affiliate links, which means that if you click on one of the product links, I’ll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support!

[thefortydaydoula]

Sent the first email and only 3 unsubs and I take that as a win! This really wasn't mentioned but I'm thinking about spacing out the emails by 1 day to give a breather so they don't think it's going to get spammy. I loved your 7 email titles video and the framily examples seem to fit well to revive the ghosted list so thank you for that!! Excited to grow in the coming months!!

[RobinRobinsong]

Thank you Ashlyn. I've been looking to solutions to this problem for quite some time. I'm glad I found your video, these are excellent tips and not hard to follow at all.

[grbskt]

Thank you so much for everything you give in every single video. I just found you again, right after the doors closed. Next time!

[texasmfs]

I thought you mentioned one of the packages or templates we should get in the shop with swipe files or templates for this sequence. Which one is it? I'd like to have it....today if possible. 🤦🏻‍♀️So guilty of this!

[BerberMuslim]

200k email Geo:UK
Earned some hard-earned revenue😅. But I think now sending messages to classify them according to interests/Verticals would be better than classifying them according to Opens/clicks

[jcarlosttn]

Your content is so valuable. I had adapted some of this and applied to my mini small list.
I'm still struggling with what are the best ways or ideas for prelaunch content with a mini small list?

[prateek]

There is a software called funnel script which automatically writes sales letter, email and ad copy.So my question to you is that would i take reference from Swipe files or use funnel script software

[a-muse]

This was very timely! I am a portrait photographer with a small list which I randomly emailed a few times during COVID. During that time, I closed my studio space and renovated a room in our home for that purpose. I want to invite my most active subscribers to be the first to see my new space. I was thinking for email number 1 I could send a copy of my What to Wear guide, which I update every season. I usually save that as a booking bonus. What do you think?

[tiffcarey]

Hey Ashlyn, great video! I don't believe the subject swipe file link is working correctly. I receive a 404 error when I click it. Thank you!