What Is Churn? SaaS Churn Prediction EXPLAINED

What differentiates a good churn rate from a bad one? In this video, I’m going to explain what churn is, how to measure it, and, most importantly, how to capture the cancellation.

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Instagram: @danmartell
Twitter: @danmartell

[danmartell]

Reducing your churn rate is the quickest way to grow your SaaS into high profit margins. But there are multiple types of churn. Let’s simplify and master your churn calculations.

[ibrof]

04:11 is setup fees consider as upsell if it's one time payment?

[kyoooooooooooo]

Hi Dan, I'm so glad that I found your channel! Thank you so much for all the videos which are very helpful to me as I recently started working for a SaaS company as a CSM. My book consists of mid-market accounts. My biggest struggle is keeping customers from our main competitor whose pricing is much more competitive and who also enables some key functionality that our customers have been asking us for in vain for a long time. Apart from keeping on communicating customers' needs and wants to the Product team, what would you do to keep your customers if you were in my shoes?

[gabriellucis]

Hey Dan great video. Can you give us advice on how to choose the right name for a SaaS business, thanks