How to use RFM for your email marketing

This is video #5 from our free RFM analysis training series for Mailvio.

In this video, we will conclude the training series and discuss how to use RFM in your email marketing. Segmenting is the way to high open rates and, more importantly, high click rates that beat the standards in your industry.

Before Mailvio, RFM analysis and segmentation were powerful tools for big Enterprises, but now they are available for all. Using them is as easy as integrating Mailvio with your payment platforms. Everything is done automatically; all you need to do is create your email sequences.

Does your Email Marketing platform have RFM analysis?