Why MOST Real Estate Leads Will NEVER Convert!

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In this video, Ren Jones from Vulcan 7 and I discuss lead follow up strategies and the mistakes real estate agents make when following up with leads. The fact is that 80% of a real estate agent business will come from their lead follow up efforts, however for most realtors, lead follow up is the weakest part of their business.

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▶ ABOUT BRANDON MULRENIN
Brandon is a real estate broker in Michigan and is the CEO of Brookstone Realtors. Real estate coaching is Brandon’s passion. He teaches real estate agents at his company and around the country how to get listings using his reverse selling lead generation system. His mission is to teach real estate agents how to sell without being salesy, he calls it reverse selling.

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Note this description contains affiliate links that allow you to find the items mentioned in this video and support the channel at no cost to you. While this channel may earn minimal sums when the

[piratefueljim]

Wow, that is my biggest problem, letting go of bad leads😢

[Loveyourlife_]

Would you make a video on apartment locating, like your thoughts and whatnot? Thank youuuu for of your help and wise advice btw!!! New subbie here studying all of your videos!

[arealtorinnorthbrunswick]

What would you say to a lead when you call every Monday and when you text

[movemy]

23:45 ohh 23:23: you know me so well..lol

[HallStudioProductions]

This video is everything! Thank you for all you do, you are the one to watch.

[Withlovekimberlyrose]

Do you have to run expireds and FSBO through the do not call list?

[simplyrealtywithkimbushyea]

This is great info. But how often should you contact a seller lead if they say they are thinking of selling several months away. What I do is I send them drip mail and mailers. Should I call them also?

[diamondplatinum]

So i am going on 7 months of being licensed and I have had the most growth over the last 2 months since watching Brandon. It truly is as simple as it sounds the hardest part is changing your mindset and habits! I love how blunt he is with his community your success depends on YOU!!

[Bryank]

I know this and am guilty of slipping after 12 years in the business. Thanks for the reminder and kick in the ass!

[mimiarreola]

How do I get trained by you? Just passed my real estate exams in Colorado and have been listening to your podcasts on Audible and watching your YouTube videos.

[michaelreis]

Hi Brandon! Do you use Vulcan as a CRM to know when to follow up, or, do you use Follow Up Boss to keep track of your follow up?

[RobertWhitfield]

Great info - I got Vulcan 7 late yesterday and ready to go through the training and set up my warm and hot folders. The interface looks awesome and all the Reverse Selling info on the home page!

[slatersellsseattle]

Would love to chat with you 1:1 for 15 mins about your coaching

[jamescrow]

I am absolutely guilty of not following up. I’ve been an agent for 1 month and I’m still trying. I’m working hard on FSBO’s I’ve gotten a listing but that’s it and I’m realizing it’s because I’m not digging hard enough to get the business. Thank you for the info, I love your content.

[kire]

I like the idea of working with Brandon, adopting the Vulcan technology platform, personally owning that data so it’s portable, and eliminating the need for most of my firm’s ‘technology package’. Did I get that right?

[evanhvance]

I had a conversation with a consultant the other day, and he asked me a great question while we were having a discussion about retargeting: "Think about a recent purchase you've made. How many times did you need to look at it or see it in order to pull the trigger?" The answer was about 5, and this is for a consumer purchase or even just a lead form opt-in, not an entire home transaction. It takes a lot of follow up and awareness to win over a lead!

[pameladevera-dulay]

You both are AMAZING! I am learning so much with so many tips, knowledge and details. I actually took notes while you both were discussing this topic! I LOVE IT!

[drewjonespdx]

is there a video on how to build your resume?

[Lillybidillie]

When they tell you call me in May would you still cut that time frame in half as you previously suggested? If so would you still remind them they said to call in May?

[LifeWithJulian]

Great video Brandon! I have shifted my focus to sellers and been hitting FSBOs and door knocks pretty hard. Implementing what I learn here to take my business to the next level!