Real Estate Lead Generation Ideas Ranked (Worst to Best!)

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▶ ABOUT BRANDON MULRENIN
Brandon is a real estate broker in Michigan and is the CEO of Brookstone Realtors. Real estate coaching is Brandon’s passion. He teaches real estate agents at his company and around the country how to get listings using his reverse selling lead generation system. His mission is to teach real estate agents how to sell without being salesy, he calls it reverse selling.

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I just started working with CertiLeads and so far the leads have been top-notch. I'm excited to see how it continues to help me grow my real estate business.

ROBERTWILLIAMS-kkmz
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Great video. I agree with all you covered. As a newer agent I’ve come to find out that face to face is by far the absolute best way to get leads. Follow up is key with everyone you meet.

MarisaJensen
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When you talk about “direct contact prospecting” such as FSBO, expired listing, probate and divorce owners, where are you getting these types of leads contact information. Is that another paid service or something that we can search on our own?

theatredude
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Thanks the universe I watched this video before put money in the wrong lead generation. Thanks Brandon so much for your help, guidance and purpose to assist agent to be successful 🎉❤😊

rphinneyrealestate
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I would love to know how you approach these attorneys to get them to give you referrals

Chelllsea
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Youtube has definitely been the best for me. I have made over $1M in commissions in just the last 2.5 years solely from YT and it's crazy how easy the business has gotten with the high quality leads that come through.

YouTubeRealtor
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One thing I dislike about Zillow is that an agent can 'buy' all the zip codes in your area and Zillow will only filter leads to them. The deck is definitely stacked against you if you're a newer agent or just don't want to spend a ton w Zillow leads.

Veteran_Nerd
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My team provides boomtown leads. I love my team leader, but I hate boomtown. In my first week starting it was good for coldcalling practice, but honestly it was frustrating. Decided to do FSBO on Zillow and got a listing my first month

levigonzales
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Brandon - Good stuff... Real Good Stuff! The only comment I would make is that most agents do not have a system (and/or are disciplined enough) to work a system like Real Geeks for the long haul because some of our best leads are the ones that are 2-5 years old... ones we have kept in touch with. But I understand that the newer agents don't always have the luxury of having a database like that to work. Otherwise the list is pretty spot on. It's stuff we have been working on. Thank you again!

STLRE
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I don’t comment to often but I had to say it this is one of my top 5 favorite video about lead generation, straight and direct, the last two were mind blowing 🔥

ReDrgo
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Surprised brandon put 2 inbound strategies in the top 2. Way to be unbiased and real brandon!

mysstal
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Great content, click bait thumbnail though

enterusernamehere
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Totally agree about FB ads. Complete garbage. The only ones saying they work are those trying to sell their systems. People sitting on the toilet bowl, browsing their FB, have zero intent on purchasing or selling a home.

antcaruso
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Grizzlyleads has been a game changer for my real estate business. The leads are highly qualified and I've been able to close several deals as a result.

deenismiller
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Excellent video and advice! I work in retail and I'm in the last chapter in my Chicago real estate licensing school. About to get ready to take my licensing exam. Discouraged by everyone talking about failure in the first year and tough market on the realtors Facebook group. Then I realized my school really only teaches the laws. It doesn't teach how to run a business, so I'm putting the time in to get additional real estate education. People like you who are much more experienced helping me a lot. Now I am feeling more confident about entering the industry. Real estate schools need to go beyond laws, they need to teach lead generation and much more! No wonder people struggle in the beginning! Thanks for sharing! Isabel Mendez in Chicago

IsabelMendez-vgok
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I just started working with ZipTitan and I'm loving it so far.

moffettphyllis
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Brandon, do you still work with or recommend Shared Group?

livingincharlestonwv
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I use certileads. The leads are highly qualified and have a high conversion rate.

lethansscroggins
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First time listener, great information thank you Brandon.

maureenbarrett
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Great info as always and searching now for probates to add more... also reached out to some influencers

jeffreylonghr