Web Design Prices Revealed

No more talking vaguely about price - let me show you what actual people are charging for web design and branding.

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#webdesign #freelancer #webdevelopment

Thanks for watching the video Web Design Prices Revealed

[zabalmedia]

I think that you said it best Ran. It depends on the person and their work or agency and their reputation. When I was a freelancer my average project started at 10k. The highest project I sold was for 220k for design of their website + their app onboarding flow and development.. For those in the comments that say that these are very rare projects, it's that type of thinking that will keep you in the -5k projects. The thing is that yes, most people would rather spend less money do do more. But if they understand business, then they will understand that it takes real money to make money. If they find that you as the service provider can do the work and deliver with certainty, they will pay what your rate is because it's more expensive to do it wrong with a cheap option, than to pay extra and get a great product in return. It really does take a person that understands the value that we do as web designers to sell it though. We need to sell outcomes and not just websites. Hope this helps.

[juncho]

I made a few websites for $500, then moved into 1k-3k range and now I will be charging $6k minimum for a website design and development project. I also offer other services like photography and drone photography for my niche which allows me to charge more

[christiandherrera]

When I first started, I built my portfolio on projects that were a few grand, then about 5-10K, and now I’m averaging about 15-30K.

I operate my business and brand myself as an “agency”, so I think it’s easier for clients to want to pay me more. I’ll be honest - there’s way more talented designers out there. I feel blessed to charge what I do.

What I think has helped me with my pricing is having a marketing background… understanding SEO, google analytics, and building sites that tell a consistent story.

I feel like design is a huge part of the website, but selling those other components is what is helping me.

[kailashsriram]

absolute gold man! Straight to the point no bullshit unlike videos where people tell you to charge based on the value, rather than comparing which is true and all but they don't really answer the fundamental question..great job Ran!

[FireShadow]

I started off charging $1000, I've designed and developed 4 websites so far. As of this year I'm transitioning into an agency structure and charging a minimum of 2500 for a basic website. Also going to be including other services like brand strategy, digital marketing and business intelligence.

Should be an interesting year.

[ScottKasprick]

As someone who's done website for 20+ years, I think folks coming to this video want to see what to charge for a website when branding, etc. is already in place. However, and depending on your cost of living, I'm seeing a lot of folks commenting they are aiming for $2500 as a goal per site - that is on target when your clients are small business and not someone in the top floor of a high rise in New York.

[thehearingaid]

The agency i work at generally doesn't take on work that's under £20k, with most 'web builds' being around £60k-150k and usually pricing is based on an estimated time rather than fixed cost. We still work basically in a waterfall approach - which is easier to cost roughly up front but I think hurts the general build and outcomes. In terms of clients we don't deal with huge companies, but quite often well established ones in charity, healthcare & legal sectors. Personally I think we charge too much as a daily rate, the time we have on any of these projects is often very rushed and as a consequence I don't really think we deliver good value for money. Saying that most clients seem to be happy enough though.

But web design is a fairly vague term. Is it a full new build, adapting an existing site, creating new elements or just a styling refresh. How visually & technically complex is the site? How much content is on the site? What dependencies will it need? Then also licensing cost, CMS costs, Hosting costs etc. Then there is how many stages will be required in producing it? and are you also supporting it after the initial 'launch'.

[mdqmatias]

I am a web developer in wordpress for 4 years, I have charged from 100 dollars to 5000, it depends a lot on each moment and the client who approaches. Sometimes I've done better cheap jobs than the ones that were expensive.

[simoneblax]

I keep searching more things to do with this content, I dropped a like, I saved it into multiple playlist, yet every time I change the browser tab and come back to this I feel I can do more 😂


Thanks Ran, this type of content is so helpful ❤️

[somosjuntosadelante]

I landed 3 clients at $1500 this month thanks to you!

[michaelmenes]

There is the web design and then there is the content or assets that must be produced to complete the site. Often, the client does not have the assets. So the price goes up considerably because as a designer you also must create the assets or hire someone to do those parts as well.

[diywebsiteguy]

I was looking for a video like this for months. Finally got one. Thanks, Ran!

[dezziefbby]

I charge 1000 minimum for a basic site. 1500 for e-commerce set up. I'm a couple of years in.

[thekofiannan]

This is very insightful, keep up the good work Ran

[bentleycreative]

Thank you for sharing, it's really good to hear I can be charging more for the work I'm doing

[memegod]

So excited to buy your pro design course in flux academy tomorrow. Watched everything before that, like the basics.

[baconfish_]

It all comes down to time. What is 1 hour of your time worth? Create a breakdown of costs(wages, taxes, insurances, rent, overhead etc...) and calculate your hourly breakeven rate. Then you can go on and put a value factor to your time to create profit margins. Say to break even you need $ 30/hour. You could go up to $100/hour or more if your're good enough and confident with the your quality of your work. Then you just go and figure out how much time it takes to create the product/service. Et voila.

[arturosalek]

I charge around 10k for design and develop but I also don’t accept all jobs.

[SuperBauri]

Thanks Ran for sharing this informative video. Now I can charge and sell my design on a professional way 🎉

[milind]

Hi, I'm new to web design and I have a few questions:
1. What exactly does a web designer do?
2. Does a web designer code a website or just designs it?