How to Find Product Market Fit - Stanford CS183F: Startup School

Peter Reinhardt, co-founder and CEO of Segment, shares his experience on finding product market fit.

[vikramadhiman]

This was by far the best lecture of the series. Peter Reinhardt is prepared but not rehearsed and there is an honesty to his talk without doing the shenanigans of modern presentation - no theater, no inserted jokes and made up stories. Thank you.

[georgeb]

10:41 - building a platform (data inside of your platform - allows other businesses to build a business on top of yours)
18:34 - the response we should get 'wow this really solves our problem'
22:48 - on the journey for 1.5 years
27:17 - product market fit - where the customers are running away wanting to use the product (achieved via landing page, hacker news and github) - beta list
45:49 - at the beginning its just hustle - cold calling, emailing, speaking to everyone you know, intros
46:14 - at the beginning no one is going to help you, you just got to go out and find customers

[MrRsheeler]

This is definitely one of my favorite videos of the class, especially since a lot of the recent ones have been lacking.

I really appreciated that in this video, Peter used his past experience to create actionable items for us as students (something that the most recent videos haven't been doing).

Loved the speaker - very smart while still being humble. His lecture really added a lot to Startup School.

[markgabbidon]

This is the best and in my opinion the most important lecture from this class.

[artemtestrigor]

The best explanation of product market fit I've ever heard.

[jaikumaran]

Mind blowing talk! Forces you to rethink. Love the way he emphasises on product market fit is something you 'feel'

[johan]

My favorite lecture so far, including the ones posted back in 2014. Funny presentation that was easy to understand and to get something out of, especially thanks to the variety of relatable, real life examples he used. Love how we also mentioned the Lean Startup book, proving how useful and gamechanging books can be.

[PankajKumar-qbic]

The best video I've ever got on Product market fit.
It's awesome👍.

[reclearning]

He's really thoughtful, and I like the idea of showing postitive examples of product market fit

[ACCA]

I really appreciate “the feel” of product market fit. We have a product is doing okay but never feel like the product palling the whole company forward. It might be the size of the market need to solve the particular problem or we are just not capturing the problem correctly. By talking to the customers in a precise way (like jtbd type interview) help us to re-identify the customer problem.

[ultronsam]

From this class, one of the things I learnt is that: Finding PMF doesn't just happen once, as you grow or move forward, you tend to get into other layers of finding Product-Market Fit. I hope I'm correct with that.

[hoodasaurabh]

Summary of the lecture:
1. Keep your startup alive for a long as possible by keeping your expenses bare minimum.
2. Talk to users and keep trying. (Trying new
3. "Hope" that you'll find product/market fit. How do you know that you've achieved P/M fit? You'll get a flood of need-met users & market will extract features out of your startup.

[jamesmcginn]

Just excellent. He really dramatized the importance of product market fit.

[EvanKozliner]

Such a cool video. His cofounders proposition to double down on the analytics library was very perceptive!

[YazinS]

Phenomenal talk. This guy knows his stuff

[amareshgangal]

One of the best i have ever heard.. on topic…

[ajudicator]

Many comments are missing the key point, which in my mind is being honest with yourself and focusing on working through the problem tangent as compared to the solution tangent ...

[arthurgopak]

Thanks a lot for such an insightful lecture, Peter. So far, this is the best lecture out of the whole class.

[parnchable]

love this talk, well prepared and a great presenter!

[berdgg]

Very good talk! Lot of great takeaways from the lecture.