How to Set Up a Meta Business Manager Account (Facebook Business Manager)

Over the past 9 years we’ve spent more than £50,000,000 on paid social ad campaigns generating more than £200,000,000 in revenue.

We’ve worked with more than 2,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.

How I got here…

17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
31 yrs old: Today I teach over 800,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 400 clients every year. We’ve now crossed the $5m/year mark.

To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.

It takes perseverance, analysis and learning from the right person.

If you took the time to read this far, you have what it takes to crush it with your marketing.

I hope to help you speed up that journey and come along for the ride.

Keep going,

Ben

FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.

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Mentioned in this video:

[HermannPatriote]

I hate how complicated Facebook became

[Noel_NotJustForChristmas]

I have been tearing my hair out for a week trying to set up something so simple (only because FB makes it incredibly difficult). Thank you SO MUCH. I am no longer twisted into the fetal position. You are now my FB ads guru. I just subscribed -- I was seriously thinking of hirirng someone to set up my [very simple] ad campaigns but with your help, I think I can dive right in!

Thanks again!

[thefigurelandscaper]

Awesome Video Ben! I'm off to the 2023 tutorial! Thank you for taking the time to explain each step so thoroughly. Beginner here. :)

[parnika]

Thank you so much, much needed. Subscribed !!

[FarkhodRadzhapov]

Bro Huge Thanks, finally a decent video explaining how to add ad accounts

[billybrackman]

Thanks for this tutorial. Facebook / Meta have really complicated this set up. It's a shocker!

[doglasnjies]

Super awesome video, I followed it step by step and set up everything now.. Thank you so much for the video.

[MsSuperSoulFighter]

Hey Ben, question related to currency for the payment method. I'm in South Africa and the payment method on my website is through PayPal, and because it isn't yet available in ZA, I've selected USD as payment method for the item. However Facebook requires payment currency for their payment method but I don't know if I want to permanently select USD or Rands, as one can't change it later. What would be the best to do considering that I sell digital products online, which I want to be available worldwide. Looking forward to your response!

[seank]

*Hi ben, when you make the facebook page what category do you choose for a real estate agents? can i just pick cause and community for my page or do i have to pick certain ones?*

[Johnsmith-yvtx]

do you have to use Meta suite for monetization check and all making money thing? also there is a tab on meta under facebook page says "Create a Business Account" is this to manage one page or multiple pages? ALSO do I have to create business account or optional?

[MANGO-FILM]

Hi Ben thank you so much. So you can add in numeral facebook accounts from clients and after their consent be able to post for them. How about instagram accounts of clients? Does it work the same way? I get the notice that I can only add one instagram account. What does that mean?

[SecretsofancientEgypt]

what if it says payments disabled? yet I do have a meta adds mangaer site where I can create ads? it is very confusin...

[vladsirbu]

Hi,
I have created a page from my facebook personal account and i cannot find it on meta suite or meta ads. It is only my personal page. What should i do?

[seoulpop]

Hi Ben! I have a question about destination links. Would you recommend a home page or a product page as a destination link for an e-commerce clothing brand? Thanks for the video, appreciate the knowledge shared!

[tamaralandia]

Thank you Ben! I wish I have seen this video earlier... I have a question: I have created Meta Business manager and lost control over everything: my business facebook, Instagram. Is it possible to remove everything and start from the scratch with my personal account, my online shop's account and Instagram account? Can I delete Meta business and Add manager without deleting my Facebook and Instagram pages?

[FollowJBird]

Ben - awesome video. I set my account up wrong awhile back. I have a business page and I went to create a business account in business manager and I got the message unable to create account. You have reached the limit for the number of businesses you can create at this time. I have been on chat with FB for at least two hours today. Any advice on my next step? I need to get this worked out and I am not sure what I should do.

[Wicoy]

has meta changed its interface since your video - i followed every step but i can't reach the screen you have on minute 2:30

[sapphirescout]

Greetings Ben! thanks for this great video, could you kindly share the link you use to enter your Business Manager Dashboard...mine looks different than yours, thanks!

[xggkeyj]

Hey Ben! So I create meta business manager with my Facebook profile but for the Facebook page do I have to create a Facebook page of the product I am selling? And for instagram do I also need to make page for product I’m selling or can I connect my personal instagram?

[Michelapasta]

Ben I m having an issue. Trying to create the ad account for the page and not use my personal account. How can I do this?