10 Ways To Attract High Converting Leads

I keep getting this question from the members of my community on how to attract higher converting leads Because of a constant tug of war happening, between the advertisers and advertising platforms.

Some days Facebook ads go crazy, the lead costs just shoot through the roof and it messes up the entire budgeting and the projections of a business

00:00 - Start
In this video, I'm gonna share with you 10 different ways on how you can attract high converting leads, besides just depending on Facebook ads.

Facebook ads should be one of those areas, but you should be having multiple ways to attract leads and higher converting leads.

I'm somebody who is also spending a lot of money on ads.

I've been seeing in the last few months ads costs, rising due to the festive season, So it can put your entire funnel into a spin unless you can have a few checkpoints and not just depend on one traffic source.

I have a very high conversion ratio because I follow these 10 points

02:18 - Long-Form Video Content
I want you to go in-depth, and I want to engage with the audience, and I want you to deliver the goods.

If you see my YouTube channel, we've got tons of videos that are over 10 minutes in duration or 15 minutes in duration.

And you know what? Most of the people who buy my courses, who are buy my products are the ones who are consuming these videos continually.

So when you're able to put out more long-form content where you're able to go in-depth into videos, anyone who's going to watch that video to the end would be an ideal prospect.

The conversions can be much higher as compared to putting information on Instagram.

04:34 - Facebook LIVE Q&A
You establish a deeper connection, when you engage with somebody for a longer period, you share some concepts and ask people to share their questions, and then you answer those questions.

If you want to create a marketing strategy for 2021, and beyond having a proper schedule for going live on Facebook and YouTube is very,
very important.

06:00 - Deep Conceptual Podcasts.
People who listened to the podcast are really good quality leads, because if somebody's listening to you for like 10, 15 minutes of their given their time to you, That's the best thing that you Can ask for.

If you also come up with some deep conceptual podcasts where you share deeper concepts, and then you're able to connect with your audience that will help you also generate leads that will convert much higher than just a random banner ad on Facebook,

07:55 - Video Views Custom Audiences
If you're running Facebook ads, you set up a separate campaign, only focused on video views, don't share any links, and shared long-form video content, like this video.

On Facebook where you can create a custom audience of people who have watched the video of 25% above.

if somebody is watching for 2.5 minutes, they are in tune with you as a person. And there's a good touchpoint that has been created.

And those will be a much higher converting lead as compared to a lead that is just watching a banner ad.

10:15 - Target Lookalike Customer Audiences.
If you have a database of customers, What you can do is you can take this database of all the people who have bought your products and you can feed that into Facebook.

Facebook will create custom lookalike audiences of these people and then you can run ads targeting them.

11:05 - Pre-Recorder Mini-Course
When people go through that course, you'll be able to establish some trust, authority, likeability, the value even before you can offer them your main product.

12:29 - 99 Rupee Bootcamp/Webinar
People are spending a small token amount to go and access training for at least two to three hours. The quality of the lead will be much higher because they're paying some money to come in.

The show-up rate will be much higher. And even the conversion rate will also be much, much higher as compared to just a free webinar.

13:17 - ₹499 WhatsApp Class
You can do this where you deliver videos through WhatsApp for a price point of ₹499, which is also taken care of the costs of your ads and things like that. So even this you'll have a much better quality lead who will be ready to invest in your main program.

13:56 - Long Form Emails
You can even do a long format email where you're going to be writing at least a thousand to 2000 words.

And write it in such a way that you're connecting with an audience, and speaking to one person like how you would write your best friend.

14:56 - Organic Community Building
This is what I teach inside my community.
I asked people to engage in a very meaningful way with 10 people per day, five days a week.

They invite them into their own private Facebook group as their community or even a telegram group.

#siddharthrajsekar #freedombusinessmodel #internetlifestylehub

[gargiaryacoach]

Super awesome! Thank you so much sir, it helped me a lot and I got to know where I was lacking behind

[ShivaKumar-yljx]

I am going to do the Long Form Video Content and Facebook LIVE Q&A

I am putting videos on my facebook everyday. but it 1-3 minute. I'll try to increase the time length.

#ILHFamily