LinkedIn Content Strategy: Post Ideas for Growth

Need a better strategy for your LinkedIn posts? Wondering what type of content will help you grow?

In this video, marketing expert Judi Fox reveals a proven content strategy to successfully showcase your business on LinkedIn.

Discover three content categories and 12 content types to include in your LinkedIn content strategy and how to optimize your content for best performance.

Plus, get a three-part strategic LinkedIn Post formula you can use to create posts designed to engage and convert your audience, including one LinkedIn post that will get you a ton of engagement today.

🔔 Subscribe for More Social Media Marketing Tactics

🚀 Visit Judi’s Website for More Tips About LinkedIn

🔗 Find Resources and Tools Mentioned In this Episode
-- LinkedIn Company Pages: How to Create a High-Converting Page [Video]

🎧 Subscribe to The Social Media Marketing Podcast

💡 Wondering How Fellow Marketers Are Using Social Media?

00:00 Intro
00:21 LinkedIn vs. Facebook vs. Instagram
01:46 LinkedIn Content Categories
03:11 LinkedIn Post Formula
04:34 1) Commenting
05:31 2) Sharing
06:08 3) Text Only
06:24 4) Text with Image
06:37 5) External Links
07:00 6) Documents
07:55 7) Video
08:40 8) Live Video
09:51 9) Polls
10:54 10) Articles
11:53 11) Stories
13:00 12) Events
14:13 Get Crazy Engagement With This Post

#SocialMediaMarketing #LinkedInMarketing #LinkedIn

[morriegoldman]

Terrific video with an overwhelming amount of useful information! Warning, if you watch it once, you'll want to repeat view it to take notes and absorb all of the content.

[deborahgray-young]

This was very helpful. The first video I've watched in a while that delivered exactly what it said it would do - and without any fluff. Thank you.

[jerry-suhrstedt]

Hey Judi... you killed it on this one. The structure, logical sequence content, super valuable, on-camera, video lighting, graphics, everything was crazy top notch! (coming from a guy who knows)

[gingertomm__]

im literally 2 mins in and have already got crazy amount of value from this video thank you!

[kevintoretto]

After 2 days of hunting for a good video on LinkedIn, my patience has finally bore fruits. So happy with your direct-to-point video!

[iizutmp]

Definitely really comprehensive, this is an awesome video overall. I'm a content writer and I've been growing my LinkedIn for 3 months and this is one of the few strategies that will get you there, particularly for business pages.

[CurtZilbersher]

I'm blown away by the value of this video. Seriously, I'm speechless. I am without speech. Unquestionably, the best video I've seen on optimizing LinkedIN content...and it's free. Thank you!

[KathleenGage]

One of the best LinkedIn strategy videos I've found. Lots of value and easy to apply, high return, information. Very nicely done.

[purposedriven]

Thank You! What I enjoyed most about this video is that it didn't promise me to become a gazillionaire over the course of the next day... I've been learning about being a content marketer and from my research I've learned to not try to use more than two platforms... so the information just being presented in a clear consice way was very helpful.

[jean-guycharette]

Your teaching ability his just amazing. Your are the proof of the following citation: To get up the ladder you MUST do the FIRST step. Thank You so much.

[TheNyxmaster]

OMG !! This video is a masterpiece in terms of pedagogy and useful information delivered with clarity and effort! I can't believe I got this for free..!

[shupuwka]

I've been wondering about linkedin client searching, content making, and this is by far the best video I found. Thank you so much. I am all yours, learning tomorrow and adjusting my profile.

[robertoandres]

this is by far, THE BEST video about linkedin I've watched. Thank you so much for the information, and I liked a lot what you did with the animations.

[michellebakerstoneledge]

The best video I have ever seen related to posting on LinkedIn. I agree with other commenters...I will have to watch again, even after taking copious notes! Well done!

[pheebs]

This is probably the best content about linkedin I’ve come across. So insightful and straight to the point. Thank you

[sreveillard]

Fantastic content - too bad that LinkedIn Stories have been removed. It just needed to be refined to include analytics. Thank you for bringing us through your key learnings.

[akramdahmani]

First time watching you and I'm blown away by the quality of the content
Great job, and honestly thank you for making such content available for free

[cristinas.]

So much valuable content here Judi! Thank you for sharing.

[j.singer]

World class content. Excellent delivery. Love what you're doing!

[tep-transportlogisticsexpe]

Wow! I am really grateful for the powerful content you are sharing!