Can You WRITE a Marketing Plan in 2 Minutes?

How do you write a marketing plan? Why do you need one? Who is it written for?

These and many more questions are covered in this super concise 2 minute marketing tutorial, which covers everything you need to know.

Including:

- Marketing goals, KPIs and strategies
- Target market
- Competitive analysis
- Marketing and channel mix
- Risks, barriers and mitigations

Mat Shore is a world leading expert on Marketing, Value Proposition and Insight Development. He's trained 45,000 people, in 27 countries over 20 years how to develop and use breakthrough insights in marketing and innovation. He's spoken on the subject in the boardrooms of some of the world's leading companies and his clients have an annual turnover exceeding $160 billion dollars.

Other videos in this series include:

- How to write a Value Proposition
- How to write an Elevator Pitch
- Why you need to narrow your target
- How to write a consumer insight
- How to create consumer segmentation
- How to write a marketing plan
- How to Build a Brand
- What is Maslow's Hierarchy of needs

and many many more useful concise tutorials