Class Takeaways — Essentials of Strategic Communication

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How do I send my message clearly when put on the spot? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving feedback or presenting in a meeting, communication is critical to success.

In his class Essentials of Strategic Communication, lecturer Matt Abrahams teaches the structures that can help you become a more effective and confident communicator. In this video, he shares five key takeaways from the class. #classtakeaways #videoseries
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1. Focus on your Audience
- Reconnaissance, Reflection, Research
3. Make comunication Goal Driven
- Know, Feel, Done
3. Use Structured Communication
- Structure Your Communication (What, So what, Now What)
4. Engage your Audience
- Physical Engagement, Cognitive Engagement, Linguistic Engagement (Use You, Using their Names, etc.)
5. Practice your confident delivery
- Authentic & Confident Presense

ankitxo
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Matt Abramson's clear tips are so helpful as I struggle to boil down complex info into an effective presentation.

susandykstra
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I would’ve liked if the music’s volume is lower. It distracted the attention for the video

nassermoussa
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I follow your podcast! Having been in the field for more than decade, I feel I can never stop learning more about communications.

romakaur
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Takeaway strange term but best communication teacher on YouTube

GodsHerosGodsHeros
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I am following these takeaways in my life forever

anuragbhadauria
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Amazing video! Makes all the sense in the world- this has to be my top 5 min vids ever, thank you so much for sharing these insights!

startsaving
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Super helpful thank you for
This video as I am
Busy with a course and need to write about strategic communication. ‘So what and what now?’ Will be very useful
For the future.

abundantlythreesixfive
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OMG that end x)
Communication is life <3

sitrakaforler
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Great Business nuggets of all time, 👍👍👍🥰 🥰🥰.

stevenomodinglmpact.
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Thank you for saying "communication" and not "communications".

uasiddiq
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My pronouns are FJB and Prosecute Fauci.

kiradelarochefoucauld
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I glad I found the link of this video on LinkedIn :)

RoxyNicolas-uppm
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