Meet the 14-Year-Old CEO Who’s Crushing the Candy Market

She wanted candy that was good for her. Now, she's running a multi-million-dollar business. This is the story of Zolli Candy.

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At 9-years old, Alina Morse wanted a lollipop, but instead of one loaded with sugar, she wondered why there couldn’t be a healthy lollipop that’s good for her teeth. So she started experimenting with ingredients in her parents’ kitchen. “It did not work,” Alina said. “I made a mess. We had to get some new kitchen appliances.” Her friends tried an early batch of her suckers. They “sucked,” they told her. But Morse persevered, consulting her dad and her dentist for ideas. The family invested $7,500 into testing and trials, as well as hundreds of hours in the kitchen trying natural sweeteners, eventually finding the plant-based ingredient erythritol which decreases total bacteria counts, reducing cavities and tooth decay.

Today, Alina is the CEO of Zolli Candy, a multi-million dollar brand, said to be the fastest growing candy company in the U.S.. She was the youngest person to be on the cover of Entrepreneur Magazine, and was twice invited to the White House by First Lady Michelle Obama. This is Startup Kids.

Risk takers have “childlike” brains—and sometimes it’s a benefit

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[jasongarrow]

So can u tell us how it cleans your teeth

[cristieguthrie]

Wait I don’t need to get any more surgeries I’ve already have six Metal teeth

[Footprints]

I’ll show you how to dominate a candy industry. 😂😁🍭🍬

[tays_]

Tried the green apple Carmel kind I thought they were good

[prettykitty]

U go girl! Anybody can do this if u put ur mind to it!💯🙂