I Tried the Air Up... (So You Don't Have to.)

I Tried the Air Up water bottle so you don't have to! Every popular youtuber seems to be promoting this "flavored water bottle" but is it a scam or is it real?

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#airup #scam #hipyo #viral #tryguys #kurtisconner #dannygonzalez #commentarycommunity #commentary

[MacGyverMikeGames]

I came for the keyboards. I stayed for the destruction of this insanely horrible product

[saberruntv]

honestly I have a rule. if i've never heard of a company, and it is suddently sponsoring every single youtubers I watch. there is something shady.

[flamingo]

just drink normal water this feels like a bad habit

[katie]

Hi there! Aspiring food scientist/sensory scientist here. The way that is bottle “works” is by taking advantage of retro nasal olfaction. Basically there’s 2 ways for the compounds for aroma to get into the nasal cavity: the nose and up the back of your throat. I think a lot of people have heard that most of flavor is smell, and that’s completely right, since retronasal olfaction accounts for most of flavor (in addition to taste and nerve sensations). So in fact, you’re mostly just smelling the flavors of these pods, though there is some taste happening.

Now the problem with this bottle is that the people have different levels of ability to perceive aroma or odor. Some people just lack the receptors for some odors (this is called anosmia). The bigger issue is with the nose. In order to have retronasal olfaction, the nose HAS to be unblocked so that air can flow through. This can change with allergies or illness, and it’s why flavors are harder to taste when your nose is stuffed. The general population also has people who have structural differences like deviated septum. This really decreases your ability to perceive odor.

Okay so two paragraphs later, what’s my point? My point is everyone perceives aroma and flavor with differing levels of sensitivity. That makes this product difficult to market, and the AirUp company have made really broad claims on how EVERYONE will experience this sensation. Also!!! Aroma and flavor is extremely hard to capture in a pod such as that, and that’s part of the reason why many people experience the “vomit” aroma/flavor. Aroma composition is crazy complex, and by producing such complex flavor pods, the aromas will definitely get muddled and interact in odd ways.

Thank you for making this video because I’ve been wondering for MONTHS about this company and actual consumer opinions. What you’ve showed us a lack of sensory consumer testing before launching of this product, and it’s been supported by the comments saying it worked for 2/10 who tried it.

[Airtayjay]

I've gotten to the point where if I notice a product appearing literally *everywhere* in advertising, I don't trust it.

[zsofiaszabo]

57 dollars for a bottle? Even if it wasn't a scam, at that point I'd just buy an actual fruit and hold it under my nose while I drink.

[Highstar]

The rule of thumb: If you see something advertised everywhere, you know that their money has gone towards marketing and not towards improving their product.

[polkkakoira]

Heya, material engineering stundent here. The fact that the cap leaks water is intentional but it is executed poorly. There's a gap so when you suck water, the bottle lets air in, so you can actually suck the water without having to try and create a vacuum inside the bottle. Now this could be fixed with integrating a pressure valve in the cap but that would increase the already high price... though probably not by much. Still, I'd say it is an oversight in the process of making the bottle usable.

tl;dr the leaking is intended but an oversight since the fix would be quite easy to implement from the company's end.

[ceech]

For everyone saying he “didn’t assemble the bottle correctly” and that’s why it’s leaking, Air Up LITERALLY states on their website that any tilting will cause the water bottle to spill.

[anonymousblank]

0/10 product .No RGB, no knob and no num pad

[Purplepentapus_]

I have a suspicion that a lot of youtubers expect their viewers to ignore sponsorships outright, so they dont really feel bad for accepting sponsorships for shitty products since hardly anyone will actually buy them

[sitkinator]

Whenever a YouTuber I like promotes a product and says stuff like "I use this every day" I'm like... "Are you sure? Or did the marketing department tell you to say that so your audience buys the product?"

On one hand, YouTube can be absolutely out of their minds with their monetization system and can even demonetize videos for no reason. So understandably, it has become one of the bigger/only methods of making money as a content creator, but I sometimes wish they didn't have to promote products that are actual garbage.

[noblesseoblige]

I think it's less of a scam and more of an over-promise issue (except the quality control. That was awful to watch).
Scents are way more complicated than tastes, and you'll never find a single thing that smells the same to everyone. Even odorless things can sometimes have a scent to some people. To say that everyone will like it is... just not possible. In fact, it's actually bonkers to even assume that's possible, considering how scented candles NEED to market towards specific groups and specific countries.

There's a reason why the same exact franchise/company (like bath and body works) don't have the same products in stores geographically far from each other. They basically can't, because it's not reasonable for a scent to be the same in a completely different environment with a crap-ton of other factors. They know this, and don't try to constantly over-promise the enjoyment their scents produce, unless it's a line or group of scents. A single product? Yeah, they try to avoid that whenever possible. It's just bad business.

[Seoul_Soldier]

I'm at a point now where whenever a YouTuber endorses something with the tag of "I use this every day" I actively avoid it.

[guts]

I think I’ve only ever seen one YouTuber whose Air Up bottle was legitimately used and worn from use. When they said that they had used it for many months now, this was the only time I legitimately believed them because that logo was fading and the plastic looked chewed and everything.

[bunapapaya]

Honestly, at this point the more aggressively a product is being advertized through Youtube sponsorships, the more I expect it to fall somewhere between being utter garbage and an actual scam, and the less inclined I am to even consider looking into the product, let alone purchasing it. After Established Titles, Better Help, and apparently now Air Up, I've certainly lost the very little trust I had. When a company has so much money to blow on marketing that they seem to be willing and capable to sponsor each and every Youtuber that has built at least somewhat of an audience, something has to be fishy.

[patfix]

Actually a lot of people (and kids - surprisingly) here used it - although I feel the hype is dying down (Netherlands). We have one and actually thought it was kinda nice, same goes for my wife and daughter. Definitely not had such a reaction to fresh pods haha. The quality I feel we've been lucky with (no leaking if you use it correctly), but definitely can see some flaws in the design. But again, in my environment the AirUp doesn't have a bad rep and was quite popular even. Maybe helps that I didn't get into contact with it via YT spam as well.

[Christal_]

It's amusing to me how many youtubers who "would never advertise a product they don't like" are sponsored by bad products and unethical companies

[tetraasmr]

im getting pretty frustrated with youtubers having literally 0 integrity about their sponsorships, especially big youtubers who can afford to be choosy. it feels like nothing is genuine.

[underfirebutok]

I'm still not over the fact the pods fade so quickly when my 20 year old Strawberry Shortcake CDs and dolls smell just as fruit-candy-esque as ever.