The Ultimate Guide to Amazon PPC | Creating & Optimizing Sponsored Product Ads (2023)

👀 Want to see Jungle Scout in action?

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Gain product exposure and attract more sales! Jungle Scout Founder and CEO Greg Mercer shares his expert insights on PPC and Sponsored Advertising. Learn to craft and optimize campaigns so you can tap into a market of ready-to-buy shoppers.

In this webinar, learn:
✅ The foundations of PPC and sponsored advertising
✅ How to create manual and automatic campaigns
✅ Tips and tricks to optimize your campaign

🎬 ADDITIONAL FREE VIDEO RESOURCES 🎬

📚 LEARN HOW TO SELL ON AMAZON FROM GREG MERCER 📚
📺 30+ hours of step by step video instruction
🖥 Monthly live Q&As
🥇 1 year of Jungle Scout
👩💻 VIP customer support
👥 Exclusive community

☀️ WE’D LOVE TO CONNECT WITH YOU ☀️

#JungleScout #AmazonFBA #HowtoSellonAmazon

[junglescout]

What are your top PPC questions? Let us know here in the comments!

[tombettis]

The Jungle Scout team is the best in the business by far. If you're looking to get into Amazon FBA, you've definitely come to the right place

[d-bar]

Yo man. Not sure if your still reading these comments on this video you posted two years ago. Just wanted to thank you! Such a great step by step video. I have watched it and paused it to make adjustments to my ads and gone back and forth. This is probably the tenth time I've watched. I am a new seller on amazon. I am selling a product with high competition and not much demand (I started selling this product I bought for a completely different purpose, but it was just laying around the house so i thought id try). Anyway in my first month on seller central I have sold 30 units and I believe its largely thanks to you and this video. My acos are pretty high right now but as you said ill wait a few months before i get discouraged. Thanks so much again for this video! Your the man!

[GraddyG]

Informative information. Watch from South Africa and can't wait for Amazon to kick in🎉

[northhive]

Love that you actually get great video / audio / editing and explain super on point. very appreciated

[Musuf]

Great video. I now feel more confident to launch my first ad campaign.

[boilami]

So much gold ! Just started my auto campaign 3 days ago and will follow through this bible! Thank you Greg 🙏🙏

[el.Duzzdy]

Great video, Greg! Very, very well explained! Thank you and congratulations!

[janellaramos]

So far the best Amazon PPC video tutorial I have watched. Kuddos! :)

[kentarnold]

This is a very well done video, and it taught me a lot about not only optimizing PPC on Amazon, but I believe it taught me a lot on how to optimize other PPC ads such as on Google. Thank you so much!

[Nomadzppc]

Still great info here for Amazon in 2021. Appreciate seeing some more advanced tactics and real life walkthroughs on how to get started

[mannyfigueroa]

I went ahead and set up a manual campaign right of way and will check in a week to set up the manual campaign. I did like the explanation, I think it is awesome.

[maximkuc]

Fantastic video!! I was able to set up and optimize my sponsored product ads especially manual campaign

[usmangillani]

Thank you so much for this valueable content. Best of luck

[moatazgamal]

Always has the most helpful videos :) thank you

[gulenengin]

That was an elegant description of the basics of PPC. thanks

[mrgeeyoung]

amazing video! thank you Greg! this is what i have been looking for. although i have had an auto campaign going for 2 weeks now and i have had zero luck! its been so bad. But my manual campaign has been going alot better. still not getting as many sales as i would like (although some is better than none!), but still getting lots of impressions and often reaching my daily budget. I am completely confused with the Auto one though. no idea why that has performed so poorly.

I will now look to optimise my campaigns and bump up the bids. thank you!

[ytbresearcher]

Awsome tutorial principally simple and to the point

[NbaLiveever]

Awesome video! Do you keep track of the changes you did on your bid adjustments from the previous week?

[braveheart]

Thank you very much, it was amazing informations. I have implemented all your steps and. thanks a million