COMPLETE Copywriting For Beginners | Examples and Frameworks (2022)

In this video, I will take you through the important aspects of copywriting. We'll analyse the finer points of direct response copywriting and how it can increase your sales. I will show you how to write copy for various website segments, welcome emails, abandoned cart emails, and Facebook ad copy.

I will also show you where we are in the process of our product. Share the conversations I've had with the suppliers.

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WHO AM I?
Hey, if we haven’t met before, I’m the owner and founder of 'The Oodie', one of Australia's fastest growing ecommerce brands.

00:00- Intro
01:51- Lemon Scrub label design
03:15- Chat with the supplier
11:35- Copywriting Intro
16:28- Product Page Copy
28:26- A note about SEO
30:30- Home page copy
36:00- A note about brand stories
38:10- Facebook ad copy
43:15- Email copy
46:20- A note about A/B Testing (Split Testing)

DISCLAIMER: The content provided in this YouTube video is for informational purposes only and should not be considered as professional advice. Any recommendations, reviews, or opinions expressed are based on personal experiences and research, and individual results may vary. Viewers are encouraged to conduct their own due diligence and consult with relevant professionals before making any purchasing decisions or implementing strategies discussed in this video. The creator of this content shall not be held liable for any direct, indirect, incidental, or consequential damages arising from the use of information presented herein.

[scottc]

I've been running ecommerce businesses for over 20 years, having done over 8 figures in sales along the way. Even I find this information very helpful. Particularly the psychology behind selling to a customer. I'm also halfway through the book Davie recommended called; "The Power of Persuasion" by Robert Cialdini which ties into the psychology of selling. Thanks Davie! Keep up the oustanding content.

[ejancis]

How is this content free? There's quite literally no creator that I know of in this space that gives away this much value. Much appreciated.

[sarahbitesss]

as a marketing student, I've learned so much in a single video than a course in one semester, lol. Really really grateful for all of this Davie. God speed!

[Discussionacademy]

Davie is making exactly the content I am looking on skillshare, coursera and udemy.
Thanks man

[AmsterdamEats]

Hi Davie - could you do a video about how to get PR for your product? i.e. how to get talking and writing about your product. Thanks and keep up the long form content!!

[jiro]

Amazing series Davie. There's so much value in those videos its unreal. Thanks man

A 19 yo Australian here. I want to meet you in person when I become successful one day

[cosminbastea]

When this guy looks up just to search in his brain the best way to explain, its clear that he s so smart and has a lot o information. Inspiaring!

[Drews_Cluess]

Wow! Just what I was missing for my shopify store! 100 points mate, best channel for ecommerce

[zbuza]

this guy is so smart that is hard for him to explain everything he knows. Congrats nice video bro :)

[derekt]

I'm a Media Communication student at Full Sail Univerisity and I'm interested in copywriting and I maybe touched on the topic of copywriting and I found this video more informative than the courses I learned that touched on the topic of copywriting. Thank you!

[juangelez]

Don’t ever sell out. This feels like the best e-commerce learning experience. Thank you 🙏

[roller]

So much value and so much knowledge... No BS talk, straight to the point. You actually squished hours of knowledge in his video Davie!!! I am no copywriter, but this video cleares out some thought I had in my mind. Thank you again for sharing yr knowledge through an actual product of yours! 🤘

[soscreativity]

a comprehensive overview of direct response copywriting techniques, offering valuable insights on writing effective copy for different platforms. Excited to learn more about the product development process and supplier interactions. Thanks for sharing!"

[pratiksakhalkar]

Davie, I've watched all your videos and this one couldn't resist me from commenting. Killer, amazing, dope content. You've given so much value all for free. Love the way you present the videos, it all comes across as very honest and humble unlike other people out there trying to lure people into buying shitty courses. Love the way you cover so much ground in each video. You've just simply nailed it in all aspects. Respect

[unaiblasco]

No way, its Haland in the Ecom world. Thank you for your contribution, I listen to you for your results and because you are honest.

[boomstax]

I'm going to be a "MILLIONARE" thanks to you Davie. This series is the ultimate education! 💲💯👍

[AristocrateOlly]

So amazing you give out all this amazing info even before you publish product!

[CharlieAinsworth]

Insanely good and helpful content here Davie, what you're doing for the community is huge. Looking forward to future videos - Charlie

[WHITELIONNYC]

I'll be binge-watching your videos this weekend. I have a meeting next week with a fundraising team.

[Wagefreedom]

This is really excellent Davie. Well-explained and with really helpful examples. This whole series is as detailed and value-laden as paid courses I've seen!