Can writing less ROs be more Profitable?

Depending on the dealership, a service advisor may have anywhere from 8 to 20 RO’s a day, but how many should they have? And does writing too many RO’s cause more harm than good?

Join in, as Chris Collins and Coach Christian explain why equating dollars to cars coming in is a problem when it comes to R.O. count and why too many RO’s can be counterproductive to profit.

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[yarbroughphillip]

Been preaching this to my advisors. Sound advice here guys.

[dillonbuckingham]

I love this channel so much good knowledge being thrown around.

[jamesbthejoke]

How many SA’s does you’re average dealership have? We have 5, putting through 150 car a day. Most of the SA’s time is wasted deciphering the poor handwriting from the techs and clocking techs off the jobs. It’s more error correction than customer engagement. Which I’ve seen barely leaves time in the day for the SA to engage with the customer (pet the dog) and establish anything past a transactional interaction.