Ultimate Shopify SEO Guide For Beginners For 2024

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This video is the ultimate Shopify SEO guide for beginners, so If you have a Shopify store, then this video will help your site get ranked! You know that ranking your website on Google is essential. After all, if potential customers can't find your site, then they can't purchase your products! Fortunately, we're here to help.

In this video, we'll teach you every single aspect of Shopify SEO so that you can start ranking your website today.

We'll cover everything from on-page optimization to backlinking, and we'll even show you some tips and tricks that most Shopify owners don't know about. So sit back, relax, and let me teach you everything you need to know about Shopify SEO! By the end of this video, you'll be an expert on optimizing your Shopify store for Google search.

Timeline
0:00 - Intro
0:30 - Rundown of the guide
1:40 - Necessary Tools
2:50 - Site Structure/UX
4:22 - Gloomaps
4:55 - Menu Setup
7:13 - Collection Page Optimization
8:48 - Site Speed Optimization
10:03 - Image Optimization
11:15 - Keyword Research w/ Guide
12:48 - Product Page Optimization
13:38 - Slug Optimization
14:43 - Image Alt Text
15:19 - Tag Optimization
16:50 - Content Research w/ SEMRush
18:36 - Link Building w/ SEMRush
20:09 - Our Favorite SEO apps
22:06 - Recap

Resources

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[theworthywitch]

Great video. Thank you for the awesome video. I dread looking up info like this because so many pages have 30 minutes of video and only 2 actual minutes of content. lol And you explain things well without speaking down to newbies. Thank you so much! I will check out more of your vids.

[BeyondBehnkes]

Thank you.. I am not sure just what to do. Have over 800 items and I did not know much of this. Spending lots on Google Ads and not getting anywhere. They keep saying spend more.

[cybersechs]

14:00 damnnn that's a really good tip. I just renamed my URL in shopify, hope fully they use that as part of the SEO?

[TerenceLynch-gzvj]

A good lecture that will benefit all who have followed this excellent explanation.

[lifeec]

Great video! may I ask how to find competitors?

[cybersechs]

Fantastic advise Chris. First video i've see on your site, you've definitely got good content. and you don't string it along like other people do, straight to the point, liked and subbed!!

[seikoaltamirano]

you know your stuff... you earned a subscriber after just watching a couple of your vids. thanks for the valuable content.

[ThriceTheMoon]

Thank you for this video. It was very helpful. I'd be interested in seeing your studio setup and equipment. I love how Professional everything looks.

[mitchterheijden]

Hello
i have a question, i have multiple variants of a product, is it better to make each variant own productpage or one product page with 2 variants of it.
I m asking this because of duplicate content. I have also alot of the same keywords on the collection page because all the titles of the products start with the same keyword..

[diynotion]

This is about the most intuitive learning on optimizing Shopify stories. Please keep me informed on updates, specifically on the same topics. Thank you!

[wevhufashion]

This was a great video! Well explained and easy to understand. Thank you! I learned so much

[occultusskull]

Amazing video, keep them coming man. Thanks a million.

[jilleasley]

Hi Chris, awesome video! Question, I have a gift shop with many different crossover products for different collections (ex: Mens line, bath and body also in womens line) And that's just one example. I'm struggling with how to make it as easy as possible for people to shop.

[apaur]

great video, setting up my store right now and you made it make sense in every step so everything connects.

[soothingsoulfulsongs]

Good video Chris,
Should we buy backlinks? It works or not? If yes, then where can we buy quality backlinks?

[bulkify]

Thank you so much for sharing a great video!!

[damilolaomolare]

Is there a way I can like this twice epic stuff man. I really love it, just gain a subscriber but can you make a video on Shopify Insight

[Fastmm]

my SEMrush says my store has 0 keywords, 0 traffic, 0 authority score?