Food Theory: Taco Bell Is Killing Amazon!

Special thanks to Skillshare for sponsoring this episode!

Taco Bell is revolutionizing the drive thru experience. Yes, the fast food chain is challenging the likes of Amazon delivery in its grand plan. We are talking a  multi-lane, contactless, order only EXPERIENCE. I know you are wonders how a drive through could compete with at home delivery and, Theorists, it is because of the BIGGEST jump all companies have to cover. What is it? Watch to find out!

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Credits:
Writers: Matthew Patrick and Luke Barats
Editors: Forrest Lee and Danial "BanditRants" Keristoufi
Assistant Editor: AlyssaBeCrazy  
Sound Editor: Yosi Berman 

#TacoBell #DriveThru #FastFood #Amazon # #FoodTheory #Food #Recipe #Matpat #GameTheory #FilmTheory

[danny]

Matpat: "So and So Company is gonna change the world as we know it"

Company: "We didn't think that far we just wanted to make more money"

[CBCook]

"I've never been to a Taco Bell and seen more than two cars in line."

Clearly you've never been to a Taco Bell next to a college after 6 pm.

[ariellewuvcat]

“I’ve personally never been to a Taco Bell with more than 2 cars in line” MatPat has clearly never been waiting in line at 12am for 30 minutes to get a Baja blast freeze

[rivulet]

9:34
I'm so shocked that fast food places are planning on uniting so they can collectively negotiate against grub hub

[JuliansTorture]

Taco Bell: has a concept for newer drive through eating

Matpat: Stonks

[joshuarubenstein]

Grandchild: "grandpa. Why do we go to tacobell to pick up lightbulbs?"

Me: "its a long story that starts all the way back in 2016 with a gorilla at Cincinnati zoo"

[daltoncarverxc]

“I’ve never been to a Taco Bell and seen more than two cars in line”

You’ve never been to a Taco Bell on a college campus have you?

[mikemcconeghy]

Kinda want to try that cool-looking Taco Bell. On the other hand, I've had a lot of bad experiences with drive-through. As in, give your order, get told to drive to the window, then get asked what you ordered. Not to mention driving away to find out later that it still isn't what you asked for.

[fishintheboot]

In a small town like mine we dont have very many options so every drive thru is wrapped around the building. I love the bank style taco bell

[splat-a-tat]

Taco Bell “Wasn’t thinking like that, but good idea”

[donutdisturblivball]

ngl when he started talking about how fast food restaurants didn't need to worry about extra expenses for dine in customers, i thought he was gonna go off about how fast food restaurants planned the pandemic to get us to stop coming in person

[caffeinated_]

I love a lot of things about this concept. Have you ever had a family get together where everyone wants food from a different restaurant? Yeah, me too. What I really dislike about this is the lack of options for pedestrians and bicycles. Maybe if one of those lanes were a walk up lane? My local Starbucks has a long driveway, a window and a small, outdoor eating area. I would prefer to see more of that and less car only options.

[elliotjohnston]

I love being called a “loyal theorist.” It’s almost like food theory is actually a cult... Wait a minute!

[Packers]

Can we admire how Taco bells make full on movie trailers for their products

[Nitemare]

Imagine if Taco bell never thought of any of this and just got like 100 ideas from watching this 😂

[heathers]

I would actually love to be able to pick everything up in one trip like this.

[djneffii]

mattpat is slowly convincing us that in a few years we're going to be living in a dystopian future where fast-food chains control the world

[badassjack]

As a young economics student, I found it extremely frustrating, that every time I searched for game theory, I got a guy making videos about the cannon of video games but now I find it much more beneficial to my life that I got to experience your videos over the years then my initial intentions of quickly study for my tests.

[Itscraft]

Taco Bell: wasn't thinking like this

Taco bell employee: let me pitch this to the boss

[tomlongworth]

How you talk and keep the attention of people is what I love about this channel more then the food subjects. You deliver a topic like a boss and easy to keep up with