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B2B lead lists: Should you buy them and how to build your own
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If you’re tired of chasing dead-end leads and struggling to meet targets, a lead list is just what you need to rev up your sales engine. But the million-dollar question is should you buy or build lead lists?
We know buying leads is risky and unreliable, while compiling your own list of prospects can drain your bandwidth. So, what’s the better option?
This guide will give you the pros and cons of buying vs. building lists along with expert insights. We’ll also share an actionable framework for building such a list yourself.
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