Apple's Trash Can Mac Pro Failure

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Apple has created quite a few failed products in their lifetime, including the Newton MessagePad, Power Mac G4 Cube, and iPod Hi-Fi. But perhaps their most consequential failure was the 2013 Mac Pro, nicknamed the trash can Mac because of its striking resemblance to the average office trash bin. And today that just may be the best use for one of these machines, since they failed to meet the expectations of pro users who’ve always been the Mac Pro’s target demographic since the product debuted in 2006. So in this video we’re going to find out what caused the Mac Pro to fail and why it was so devastating to Apple and pro users alike.

[garlandstrife]

This just confirms it will become a collector's item in a few years.

[Tim_Evans]

5:31 wow, Steve Jobs was committed to Apple. Only leaving the company two years after his death.

[catnbearsavedaworld]

is it just me or is he, , , angrier-sounding in this one? does this cut deeper or???

[chocoloco]

Commercial break at 3:04, regular programming resumes at 4:03 😀

[paulnjeru]

I’m really happy that apple is starting to add function to the form

[rhylin]

What killed the Trashcan was the failure of Thunderbolt 2 adoption by the industry. If they tried it again with Thunderbolt 3, it would probably go a lot better.

[cmscss]

We purchased four and they worked flawlessly for five years until we sold two of them for the original price! Not a perfect machine but the balance of reliability, power and portability was second-to-none. Easily the most reliable Macs we’ve ever owned in 25 years - we still have a couple of them.

[marcuseagle]

I actually like the design of the Mac Pro... just me?

[tysonq]

Failed products are the price of experimentation. Every innovative company makes a Wii U once in a while.

[davidfrischknecht]

Apple had their first flop back in the early 80s with the Apple III. The main reason it failed was because Steve Jobs insisted that there not be a cooling fan inside it.

[cadenchurchill]

People in 2013: Tim Cook will be the death of Apple!

Apple in 2020: I’ve got $2 trillion that says you’re wrong!

[TheStOne]

I loved the Trashcan design. To me is one of the most beautiful computers ever created. The new one is one of the ugliest...

[kod]

Since I got it did never give me a single issue. I use every port on it and it was a great tool for music production and graphics design. I don’t see it as a failure. By the way, it still rocking.

[damianjez]

My time to shine. Stop at 0:42, resume at 0:44, then stop at 3:03 and resume at 4:01

[logan_page]

I remember what you are talking about, I was scared as hell that Cook would forget innovation. I'm glad he's stepped up to the plate.

[camoxide]

7:44 "In early 2018 Apple finally introduced the third generation Mac Pro"

WHAT?? Apple didn't unveil the 3rd gen Mac Pro until June 2019 and it wasn't officially released until December 2019.

[WSP_DS]

3:06 smoothest transition to a sponsor 😳

[allenwaddell]

I've constantly heard one complaint after another about this product but I bought one a few years ago and it's been a solid little workhorse doing everything I've ever asked of it.

[FloppyDiskMaster]

I’m not exaggerating when I say that I absolutely NEVER see your polls in my feed despite having been subscribed for, like, 2 years now.

[thediscof]

The comparison with the office trash can is crazy.