0 sales on Etsy from your digital products? Here are 10 ways to fix it.

If you're getting no visits or no sales on your Etsy digital products, here are the main reasons why and what you should do to fix your shop. Don't let no sales or views demotivate you!💪

In this video, I share tips for getting views, visits and sales on Etsy, increasing your conversion rate, and how you can get your first sale on Etsy selling digital products or Canva templates.

Note: The Etsy shops and products you see in this video are random and only for demonstrative purposes. I have no connection to these shops or products.

👇Let me know in the comments... How's your Etsy shop doing? I would love to know!

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CHAPTERS:
00:00 2 important metrics - WATCH THIS
00:52 Solve niche problem
01:30 SEO things
01:49 Nobody searching
02:09 Reviews
02:45 Price strategy
03:50 Conversion
04:20 Listing photos
05:07 Product fit
05:27 Bad product
05:50 Shop confusion
06:50 Ad strategy
07:49 New shop
08:15 Trends
08:43 Success in saturated niche
09:05 Important question
09:45 Demo: Listing photos

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📹 Video editing software: Davinci Resolve + sometimes I have a video editor

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Subscriber count: 33,392

[lillylilium]

I actually had the opposite happen: My conversion rate in the first month was 1.8%. The second month it went up to 2.4%, last two weeks my conversion rate exploded to 5.6%. My shop is only 2 months old (55 sales + 7 reviews). I did the one-product-a-day religiously in the first 3 weeks (still trying to follow this), and ads from week 2. I only recently found out that you can see the performance of keywords per item and cancel keywords you find irrelevant to your products in the ads – GAME CHANGER.
Since I'm doing mostly digital products like bullet journals and clipart, I also played around with the listings. For the bullet journals, videos of skipping through all the pages definitely help. For my clip art, I put one item as big as possible on a split black and neon background to show the quality of my clipart (I'm very careful with my rendering; NO white pixel frames as you can get with AI art that has been cropped and isolated sloppily/way too hasty).
Maybe that's helpful to some of you <3

[mj]

As a vintage seller, a great deal of those who purchase from you are looking for a particular item that you just so happen to have. You can have perfect SEO, clean photos, and good reviews, but it ultimately comes down to someone saying, "I need this particular brand of vase, from this time period, and preferably in this color." No about of advertising or discounts will help it sell. It will go at full price the minute that person comes around. It could sell in a mere hours or sit for months with no views, suddenly one view, and sell an hour later. Always my experience.

[jasonphoa]

Think you covered most reasons: SEO, tags, product photos, product videos, product descriptions, banners, overall aesthetics, and consistent theme. Good one!

[DinaLu]

Oh man I hope I didn't sound too mean in this video LOL😂👇Let me know in the comments... How's your Etsy shop doing?

[cordialgreetingsart]

Also keep in mind the summer slump is a real thing for all retail including Etsy. Your shop might take a dive until after school starts up too. People are on vacation & spending money on experiences instead of material things. Then they will hold their wallets until after school starts up. End of August or September people start seeing traffic come back again. It's that time of year depending on one's niche that it's gonna be super slow. Take advantage of this slow time and build up your shop for the holiday season. It will sneak up on you before you know it.

[kendriti]

Went through the whole thing. A little afraid to make a shop on Etsy because of the cons, so I'm starting off on other platforms but these tips still apply.

[alligatorarts]

These tips are so good! - I think my photos/aesthetic are professional and I had loads of sales for about 2 months (I sell marathon medal frames and wedding/baby personalised shadow boxes) then it all started dropping off recently so trying to get it started back up again! Trying to come up with some new product designs for listings in the meantime! Thank you!❤

[valentinosadventure]

Hi Dina ! Thank you for this video! Im struggling with my conversion rate. I will try to use your tipps ! Hope you are doing well😊

[siuzanalavrenenko]

Use ads as manual option, not automatic..you can choose manually the ad words, so your listing won’t show up an any other irrelevant listing

[becbekkette]

Omg I appreciate your little pronunciation highlight ahaha. I always get made fun of for my pronunciation of Bag/Tag (the Canadian way) :') And then get hung up and try to correct myself mid-conversation! Thanks for the video and your insight. I'm starting to think my product just sucks baha. I personally like them and enjoy creating them—but I need to re-access what people actually need/want and see if it's really hitting the mark. I did etsy ads for a long time, and sold a few that way, but I actually think my product is too specific and too niche, that it ends up on page one of my keyword search anyway—and I kind of realized at a certain point I waisted a lot of money with ads :') Actually the best thing for me I realized is—every time I listed a new item, within a week I'd make a sale (even if it was on a different item). Maybe my problem is also: I DO NOT post enough. (They take so long to make). I guess I need to streamline my process and post listings a lot more. Ah well, you live and learn :)

[Melissa_Lawrence]

Loving your videos lady!!!
Love that you are Canadian as well!!!❤❤ Hope u enjoyed your Canada Day this past weekend 🍁🇨🇦

[kamillejones]

I sell digital products and have steadily made about 1 sale a day the whole year . Some days no sales and some days 3 sales . Just raised my prices. Hoping this doesn’t sabotage what was an ok thing

[Wedow]

Question please: as a shop owner, when i look at my shop in the retail setting, not in the backend, if i click on my listings, will those visits and views show in my stats? I’m new, so I’m wondering if the stats are just my own from poking around on my listings?

[nganho]

Hi hì a I want to ask is my shop , it no button " buy it now". Why??Does it interfere with selling on etsy?

[alekp]

Hi Dina! I have a question, for example if i am interested in two niches, do i have to create two shops or i can do them together?

[chelseymelaa]

People said etsy was hard but I started one anyway and so far its been a waste. I only promoted on pinterest but pinterest is very very slow so im trying to promote on IG and TT. Hopefully something comes from that. Btw, my niche is social media templates and according to my stats im showing up multiple times on the first few pages.

[wallydavid]

Great video! I also sell resume templates. What is your criteria for an oversaturated niche?

[elenaw]

My recent issue is that there were a bunch of bot views that randomly came in for 2 days, causing a massive spike and tanking my conversion rate. I went from over 4% to less than 0.5%. This was a couple weeks ago… usually etsy takes care of bot views, so I don’t know why they didn’t catch this one

[Visha_]

Hi Dina. Thanks for this video! It was pretty helpful and I think I’ve finally started making the products that ‘I would buy from my shop’ but not sure if I can say the same for my first couple of listings. I hope things work out 🤞

I also wanted to ask - how useful do you think social
Media is to get sales (not visits) - FB groups / Insta / Pinterest? I have not yet explored any of these

[moddeyokafor]

Please can you do a video on how you niche down, If you have, please direct me to the video. Thanks