20 Marketing plan tips: how to write a marketing plan with free template and example

In this video tutorial I explain how to write a marketing plan, present it in a way so you can have a template, and at the end of the video I give an example of how I created the marketing plan for my own business.

Here are the sections that you should have in your marketing plan template:
1) Brief explanation and overview of your company
2) Your company's unique value proposition, sometimes referred to as UVP
3) Your company's budget
4) Dates and deadlines
5) Marketing team
6) Competitive analysis and an explanation of how you will out-compete your business competitors
7) Marketing strategies that your business will implement
8) Your target market and your target market size

A marketing plan with the above 8 sections would be a well structured document. But your business hardly needs a properly structured and formatted document. What your business needs is the best possible course of action for your business.

What would make it a very good plan for your business is if the marketing plan had as good as possible execution strategies of the actual promotional tactics that will be carried out. That is the real measure of quality and worth of this document.

My marketing and business plan course have a marketing plan example that I used for my business. What is good about it is that I talk about my own strategies in hindsight after having implemented those strategies. This way I can show what works and what doesn't work, and have real-world data and experience to back it up. Give my courses a try. They will help you write a business plan for your company, start your business, and teach you how to effectively promote your business and grow it long-term.

Learn more about marketing plans, small businesses, and lifestyle businesses with my books, coaching, or courses.

[luis]

Thank you for this video! Learned a lot of great information!

[elizabethnewton]

I found this to be very informative, the speaker was realistic in his strategies and I gained some great tips.
Definitely gets a thumbs up from me.

[stevejarvis]

Just purchased your book on business plans! Very helpful so far, really like the extra content you have added 👍 Thanks

[gotyoursixsupportdogs]

Really enjoyed this video. I learned a lot of great things to help me with the marketing section of our business plan.

[tonyarcher]

Just recently stumbled across your apps and like them so far. This video is very helpful thank you. I’m putting together a cell phone repair business currently and would like to here your opinion on some topics . Please email me when you can . Thanks again

[siclaridge]

Very useful in my development, thanks a lot

[blakemcclaren]

Thank you for the great video, best of luck to you and your endeavors.

[amankewalramani]

I am young and want to start a business. I have an idea. How much will it cost me to advertise on billboards and apps? I also want to advertise in the airport as my business is targeted towards tourists? Also I want to allow shops to advertise on my app, how much should I charge them? Please help me.

[selebmh]

thank you man I am helped by your contribution

[Undercovertheory]

Please could you tell me how you made an app?

[westernshack]

Do you have any videos on the new “ custom intent “ for YouTube videos for “google search terms “

[russellballardjr]

Another awesome video. Could you do a video on passive income businesses. And if you have could you direct me to them. Thx look forward to the next video.