Facebook Custom Audiences and Remarketing | Social Media Masterclass

Welcome to our second instalment of Aston Social Lab. In this masterclass, we covered the different types of Custom Audiences available on Facebook & Instagram; what they are and how they can be used for ad targeting.

What you’ll learn:
- What is a Custom Audience?
- The different types of Custom Audiences available
- What is remarketing & how does it work?
- A step-by-step on how to create a remarketing campaign.

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