WHAT IS A BACKLINK STRATEGY

The first place to start is to ensure that you have an online marketing strategy in place.

Within that you then need to create a backlink strategy.

Any link building campaign will be more effective if there is a structure to your link building tactic.

Link building strategies should form a part of your Online Marketing plan.
Your Content Marketing strategy should work hand in hand with your digital marketing plan and acquiring links Google will value is going to be a big part of that.

When it comes to link building there are many different link building tactics that you can go about building high-quality backlinks to increase the domain authority of your website.

Organising the way you gather each external link to ensure that it fits in with your overall online marketing goals, is a better way to do things.

You should be aware that if you build links the wrong way a bad backlink rather than help your chances of ranking in search engines will more likely damage your site.

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