Link Building for Beginners: Complete Guide to Get Backlinks

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If you’re new to SEO and link building, this complete beginner’s tutorial will teach you the principles and strategies to get powerful and high-quality backlinks in 2020.

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Link building is arguably the most challenging part of SEO. It’s a part that requires technical prowess, a creative approach, and just straight up grit and grind.

So what is link building?

Here’s the standard definition. Link building is the process of getting other websites to link to a page on your website. And these hyperlinks are called backlinks.

However, most people can’t seem to get the link building process right. This ultimately boils down to execution.

The reason why execution is tough is because people focus too much on the end result, i.e. getting backlinks to their pages. The process is actually very relational. And relationships are built by humans, not “borrowed” templates from videos and blog posts.

So, here’s a better definition: link building is the process of building relationships with other relevant site owners who want and will link to your content because it enhances theirs.

It includes relationships, relevance, and a value exchange.

Since link building is tough, you need to understand why it’s worth the effort. In short, backlinks are used by search engines like Google to help rank web pages. And the reason for this is something called PageRank.

Why does PageRank matter and how does PageRank work? You’ll learn all about it in the video.

Once you’ve understood how PageRank works, you’ll want to know how to get backlinks to your site.

There are 3 ways to get them.
► Create backlinks
► Buy backlinks
► Earn backlinks

Out of the three, only one of them is truly valuable. In the tutorial, you’ll learn which one that is.

However, not all backlinks are good. Only some are really valuable.

To understand what makes a link good, there are two main categories you should look at.
► Relevance
► Authoritativeness

In the video, you’ll learn what these two concepts mean and how you can evaluate links for these two qualities.

Once you’ve understood everything before this, you’ll want to know what link building strategies you can use.

And in the video, we’ll share the link building strategies that actually work.

Timestamps:

0:41 - What is link building
1:22 - Main ideas behind link building
1:55 - What is PageRank
3:34 - How do you get backlinks
4:59 - How to define good backlinks
6:48 - What are Ahrefs Domain and URL ratings
7:23 - Hyperlink structure and attributes
10:54 - Definition of a ‘linkable content’
12:52 - Importance of a ‘pitch’ for the outreach
15:38 - Guest blogging
16:31 - Resource page link building
17:38 - Broken link building
18:35 - Link building with HARO

#linkbuildingforbeginners #linkbuilding #backlinks

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Thanks Sam!

Just want to say that after attending your SEO courses and consuming your content, I have scaled a $250k/yr SEO agency

Really happy with the results, this video is indeed the reason why I made the correct choice.

Because you walk the talk, you guys operate an SEO software and your content is genuine.

Unlike those other fake gurus.

Once again, thanks Sam!

JimNgMarketing
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Man, you're so good. You explain it so well, very clear and to the point. Best teacher I ever had.... by far

arthurvandenavenne
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I did the first strategy to gain authority first so that when I asked editors to link with us we will be authoritative for them to link. Keep on posting and suggesting on how to get more backlinks :) Thanks!

janecamillevelasco
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Man 19:33 minutes of super content. Did not feel bored for even a second. Nice work!

businessguru-hindi
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I'm a beginner in creating a website using WordPress. Your step by step tutorial in creating a backlinks helps a lot. Thank you for sharing your ideas.

jenshinjarabejo
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Waoh sir after your SEO which was great I still search on links building and I still see you I decided to still check on what you can offer and still you are the best thanks very much sir.

labitnelsonlangan
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The tactics covered here are good knowledge for any entrepreneur making an effort to advance their visibility on the search results

whitehatlinkbuilder
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this video astounded me at how well done it is. i consider myself a semi-advanced seo, with a heavy focus on link building. even though the title says "beginner", i still learned a lot :)

ryanpatrick
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Love from India❤️... Important 1174 seconds of my digital marketing career. A true video on backlinks.🙏

punitshukla
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Love the example of someone coming to your door and asking for money. I constantly receive link requesting emails that go along the lines of: "I noticed you donate to charity X. Wouldn't you rather donate to MY charity??" There's so much link spam out there that makes me cringe at the thought of asking people to link to my own content.

Brilliant video 👍😊

brettstadelmann
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Since my career in Link Building, I was always confused about how to get good quality links. I have understood a lot from this video. I will watch your other videos for link-building techniques also. Thank you very much for sharing your knowledge.

funentertainment
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Very well laid out explanation, it is always important to aim for quality both in terms of authority and traffic potential to ensure long term success and results from your efforts.

authorityoutreach
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Learning a lot Sam, Glad to be a part of Ahrefs community!!

digitalpawan
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This video worth thousands of dollars!! Well laid step by step process for back links. Thank you.

shamu
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I've really started to build link backs to my videos and blog and things are really started to work well, the process is important. Thanks for all your great advice.

EdwardKeyte-online
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This never get's old. Straightforward and very detailed, Superb!

andteamsessions
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You explain things so well, so clearly. Thank you.

eochanji
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Thanks for all the detailed information you have provided in this video. I like your way of explaining every point. Keep sharing such great videos in the future also.

henrythomas
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One of the best videos on creating back links that I have watched!

seoagencyguru
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I am an SEO specialist and I have build almost 2000+ backlinks of different companies and now their websites are ranked with their keywords.... 😊

ammad