Dumb Ways to Die: 10th Anniversary

Ten years ago, Dumb Ways to Die became one of the major breakout viral video hits of 2012, with its unique brand of quirky humour and incredibly catchy tune spreading a serious message about transport safety. Since its debut, its channel has amassed almost half a billion views on YouTube, a top ten spot on iTunes Australia, and spawned an entire universe in the process...
To celebrate this milestone and the penning of a new deal with Netflix, PlaySide Studios has revealed a roadmap of upcoming mobile titles, with Dumb Ways to Draw 2 and Dumb Ways to Die 4 set for a 2023 release, and more info on its upcoming Bean Land (working title) project.

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© 2025 PlaySide Studios, Dumb Ways to Die™

[minecraftWithDanielD]

To think, a simple cartoon designed to help promote safety around trains spawned so much. As an Aussie, it’s kinda surreal to see these characters at the train stations, as I remember it all started here

[GriffinHelabiski]

The fact that a PSA on train safety got this far is actually amazing

[EXORSIAN_]

I cant believe it’s been 10 years since this song was released, wow I cant wait for more releases

[skitcentral.]

As An Australian who rides Metro, Thanks for making this happen. It has become a impact on all of us. STAY SAFE ON BOARD.

[JonesDylan]

MUCH NOSTALGIA. Thanks for keeping us safe, and entertaining us the past 10 years.





Edit 2 weeks later: YO. 5, 000 LIKES! THANK YOU ALL SO MUCH! I never knew there were so many people who love this song.

[gnugroho]

I still remember when I couldn't install the Dumb ways to die app because my phone didn't meet the installation requirements. And after a few years when I got my new phone, I finally got to play it. I can't believe 10 years have passed. Keep up the hard work 👍

[Rogers]

Dumb Ways To Die is something that will never get old it’s just pure nostalgia can’t believe it’s already been 10 years since it released Happy 10th Anniversary Dumb Ways To Die ❤️

[carykh]

what - it's been ten years??? I remember when the first Dumb Ways to Die was released, such a catchy song

[jasoncarto]

Emily’s voice was a big reason this was even a thing. Her voice is soft and gentle but still full of energy. The cartoons are forgettable for me but her voice brings it back for me.

[CodeKirby]

Used to be afraid of this game, now it's a core memory.

[smooshpopper]

As a kid I hated how violent these were but now I love it, it’s very fun and morbid! And 10 years of this, wow, time flies when you’re having fun and not dying in a dumb way

[rubis]

This is my childhood....what a legend this game has become now! feels weird that it's already been 10 years..

[soniahernandez]

This is so nostalgic. This is game isn't spoken about nearly as much as it should. This will always be a mobile game classic right next to all of the greats. Thank you for all the memories, and congratulations on 10 years! 🥳

[lillacss]

OMG IT'S BEEN 10 YEARS ALREADY??? I remember I used to be scared of Dumb Ways To Die when I was 5 because I thought the deaths were "too harsh", but when I turned 8 I actually started enjoying it! Thanks for being part of my life, DWTD creators. <3
(And this video is published right on Taylor Swift's birthday. One more thing to be happy for!!!)

[Funtasters]

So nostalgic, thanks to Dumb Ways To Die, and happy 10 year anniversary! 🎉

[subzerowolf]

10 years and these guys are still going strong. My childhood re-lives today. Congratulations, team! 👍

[JacobArnold]

Can’t believe it’s already been 10 years! Happy 10 years!! I still have such amazing memories playing the original Dumb Ways to Die. This game was my childhood. Thank you for giving me and so many others such an awesome game and childhood. Here’s to another 10 years!!

[devinmcleod]

Jesus H. Murphy Christ!
I was not expecting to feel so old today!

[littlemeow]

I can't believe it's been a decade since dumb ways to die first came to the world! I remembered it like it was yesterday!

[astrooz.pixelz]

this game teached me how to not jump on train tracks, thanks for the nostalgia.