Strategic Planning Process - 5 Exercises To Improve Your Skills

Here are 5 strategy exercises to help you improve your strategy skills.

These exercises come from the bigger ‘10 Strategy Exercises Guide’ which are different exercises you can practice under 30 minutes.


If you look after a group of strategists or are in charge of the weekly meeting this will give you some ideas for exercises to do.

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ABOUT ME: I’m Julian Cole, a strategy trainer at the Strategy Finishing School. I’m also a strategy consultant to leading brands like Uber, Disney, Facebook, Apple and Snap. Previously I was head of comms planning at BBH and BBDO New York where my team and I won over 100+ creative and strategy awards.

[bulbyfera]

I found this video very helpful. I am still applying for jobs without prior experience in strategy, but I find that I already do the first two exercises on my own. Thank you for validating my skills with these tips. 🙏🏾🙏🏾

[TheLoloCynthiaShow]

Julian just wow! I have done some of these things but never knew how to structure it. You have really stretched my mind

[julianhernandez]

This is so helpful!! Thanks for this. Definitely going to practice these myself and challenge our team to do the same.

[EpikStudios.official]

Such an underrated channel. I guess not a lot of people really want to get into Strategy.
Thanks Julian for the massive value.

[richardcelis]

I am loving these exercise. I will implement these in my strategy group.

[awpiece]

what is the PAR meaning? anyone could explain to me would be helpful 🤔

[ralphstube]

Ticketmaster's December 2021 Connect launch didn't meet trajectory. Competitor SLTH, operating locally, does 400k tickets per week; we do 15k.

[kenigiri]

My first thought was, can ChatGPT play Word Golf?