Copywriting Hacks to Double Your Facebook Ad CTR (Even if You're Not a Great Copywriter)

Copywriting is a skill that takes years to master. But when it comes to Facebook and Instagram ads, a small portion of your ad copy has a huge impact on your overall results. So it makes sense to focus on those parts of your copy that make the biggest impact first.

Most advertisers don't realise this, and they they waste time focusing on the later parts of their Facebook ad copy when most people won't even see it.

In this video you'll learn how to create better headlines and dramatically improve the opening few lines of your copy to quickly improve the click through rate on your Facebook ads, without having to re-write everything from scratch. This is where to start if you want to learn how to write Facebook ads (and how to write Instagram ads).

You'll see plenty of examples of ad copywriting, along with real-time transformations to show you how to actually implement these copywriting tips for yourself.

If you're running Facebook and Instagram for online courses or coaching products, this is one of the quickest ways to lower your ad costs.

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[ztownmedia]

That value that you're providing in the video is insane! Thanks so much for breaking this down.

[billdeng]

oh man this changes everything i knew about facebook ad copy

[harrynugraha]

Thanks Andrew, Been struggling to improve my campaign CTR, will be implementing this right away!

[stijnvanwilligen]

Hi Andrew, every video delivers another insight. Keep up the great work. Question: Are you doing the animations in your videos yourself? If so: what software are you using for this? They're really good and engaging!

[endtimeprophecy]

This is a good video. Thanks bro you just outline everything to the point

[cstrm]

Hey Andrew. Another great video in your arsenal. You just keep em coming. Perfectly executed, well done!

[MarcoAntonio-fzdz]

Andrew amazing value! Thanks for posting this, very helpful.

[Nick_Dara_Alex_Barry_uglyAds]

This is a great video @AndrewHubbard1. I have a question. How did you know that users see headline first before they read body ad text. is there any study that shows the order of the ad elements. I eman which element of the ad the suer sees first, and which one the suer sees next. my quess is : 1- creative. 2- body text. 3- headline

[momenoorrahman]

Damn that's a copywriting hacks tutorial. So far I seen all bullshit even paid one! Thanks for it. Signing up your news letter now

[mariusspycius]

Great Content, Andrew! Maybe You can share your daily routine to improve your copywriting skills?

[mohamedmoiz]

High value content right there Andrew! Subbed!

[teo]

Hey Andrew. Great content as always. Your CTA at the end of the video doesn't link to the video you're talking about. Just thought you'd like to know!

[anasqb]

Thank you about everything thing this video and previous video it was helpful for me thank i hope to realise my first Dollar from this methods 💚

[akshayanagarajan]

Hey Andrew! Great video asusual. So I'm facing an issue where we're getting good number of conversions for an ecom store but we are not able to see the conversion value in the ads manager. Is there a way we could fix it?

[omarcharafeddine]

hey bro skillshare aint takin my CC. jsut thought i should let you know

[khiladiyonKekhiladi]

I have one question sir, Actually I run conversion ads for low ticket product with auto placement that get few sales with caraousel ads here on average we get 4 sales in 100 click but when we run video ads for same campaign the click improve 10x for same amount I am spending but not conversion. Can you tell me how a ads with 4% conversion rate get 0 conversion with video ads even with 10x click on same amount with auto placement. Please help.

[xingchenluo]

Hi, Andrew. Thanks for sharing. I have a problem, I am using wocommence, the data collected by my FB CAPI is inaccurate and there will be omissions. Is there any way to improve it?

[justme-fesf]

Love your videos Andrew and very informative. I am just a little annoyed because you also along with everyone else disregard advertisers like myself who are not solving problems with their products. Its not only the problem solving products that exist in the market. For example how do you go about when you have a luxury womens apparel brand? You cannot sound salesy since it cheapens your brand image. You do not want to talk about problems because people will buy from you mainly due to aspiration and dream. So a lot of your suggestions are amazing and I cant help thinking they could in a way work for me. I d love someone like yourself to help me and advertisers like myself improve our ad copy. How would Dion Lee ( a favorite Australian brand) do their ad copy and headline?

[makeitsimple]

Sir i want ask questions about Facebook ads can i ask ?

[ansoncraig]

My headlines only fit 4 words without being cut off.