Food Theory: Why Did Five Guys Get SO Expensive?

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*Why Did McDonald's Got SO Expensive?*
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Theorists, we've covered McDonald's. We've covered Subway. But what about Five Guys? Why are their burgers SO expensive? Does it all boil down to inflation or corporate greed? Or is there another BIG reason this is happening? Put the fries in the bag and let's investigate.
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*Credits:*
Writers: Santi Massa
Editors: Gerardo Andrés Mejía Torres, Axellent
Sound Designers: Yosi Berman, Alena Lecorchick
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#FiveGuys #FiveGuysBurger #FiveGuysFries #Inflation #CorporateGreed #Burger #Hamburger #FastFood #Theory #FoodTheory
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Important point: inflation RATE going down does not mean prices are decreasing. It means they are INCREASING SLOWER. The value of your money is still decreasing.

justicedunham
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I wish food theory still played the theme song… It feels like they’ve steadily decreased it being on the videos to the point that it just is no longer in there at all

abrahamdavis
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Hey am I the only one that felt like this was a really short episode? Like no intro, no final big consirpacy reveal. Idk the ending felt a bit rushed. No disrespext to the team behind the content. Love all of you guys. Just something I noticed. Got that ending pun in tho. You the man Santi

RawPiece
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"pretty reasonable" and $8 hot dog should not be put in the same sentence 5:02

keco
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6:19 I always thought if you're charged more for extra toppings you should be charged less for none

secoreymcfarquhar
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5:23 I know EXACTLY what is up with the fries being so greasy. It's the fact that they fry them _twice_ instead of just once. It helps give them that extra-crispy crunch, but the fries also go floppy a little bit quickly as a result thanks to the trapped oils.

kennyholmes
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Interesting thing I discovered recently:

You can actually get a higher quality burger, and one that is WAYYYY cheaper at Chilis and Texas Roadhouse. With burger joints like 5Guys and BGR, you actually pay for the convenience of that burger. Not the quality.

austin.
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One thing you missed is how FG specifically play mind games on their menu. They call their standard single burger the "Little" because they know that no one will want it. Also, the "extra" fries you're getting at the bottom of the bag aren't extra. They're part of the regular amount of fries they're supposed to serve you so it tricks your brain into thinking you're getting a better deal than you actually are.

spencereades
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i will never understand how yall made food jumping around the screen interesting i love food theory

sanjingames
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"Why did (brand) get so expensive?"
"Hello, I like money"

Bryce_the_Woomy_Boi
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Used to be a manager at one, employees are also underpaid, managers dont get breaks or a chance to eat and are just expected to come in early/stay late, no AC in the kitchen and after a OSHA complaint they still did nothing. Five guys is definitely a greedy company.

DavisXKen
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I think you just lost the video by calling an $8 hot dog a reasonable price. $8 is not a reasonable price for a hot dog ever. That is stadium pricing. That is the only place I've ever paid $8 for a hot dog is at a stadium.

ShorseyCakes
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Paying high prices for burgers that, while good, are of a similar quality as my college cafeteria’s burger, is the reason why I’ve only had Five Guys once and never again.

voidastralbirth
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Am I the only one who haven’t had five guys before

God.is.holy.godlife
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Us- “It’s just corporate greed!”
Santi- “or is it” *Vsauce theme song plays*

SpartanD
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I don't believe "raised wages" are the reason for a second.

SarahAbramova
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These titles have stopped being theories

pickletron
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Trick question, its because it takes five guys to afford it.

duchyofelbar
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Can’t thank them for the price when Applebees, chilis, even BWW are selling entire Cheeseburger meals for 10$ right now

jokulhaups
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Geezus, none of those prices are reasonable. I don't care how good they are. I don't expect everything to be Costco $1.50 hotdog prices, but come on, Santi, quit being a corporate apologist. $7.09 for a hotdog? $6.39 for a grilled cheese sandwich? No way, jose.

SirVG
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