Why KPIs are NOT measures - the difference between metrics and KPIs

In this video I explain why KPIs are not measures - they are called ‘Indicators’ for a reason as they indicate performance levels, but never measure things completely.

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Thanks for watching!

[davidhawes]

Glad to see someone that understands why we shouldn’t have targets for targets sake. Shame companies only want kpis that target an improvement without knowing what the true impact of individual improvements actually are.

[nsman]

totally agree ... KPI's deliver a result .. however, it can't explain how it has been delivered, and therefore they could generate risks if hiding the reaching mechanism.

[mohammadnadeemsubratty]

very interesting topics and very clear explanation!!!

[derespektan]

I would say that a measure is a combination of KPIs.

[syedali]

Lmao, i never realized that KPI is an indicator not a actual eact measurement which is a metric, 😅 i was confuse
Thanks for the video.