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CRED's Genius Billion Dollar Business Model | Cred Case Study | How CRED Earns | Kunal Shah
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About Cred
Cred is a phenomenal success story on the Indian startup horizon. Founded in 2018, it became a unicorn at a valuation of $2.2 billion in April 2021, in less than 2 years. That makes it the fastest billion-dollar startup in India.
Although Cred is a Fintech company and doesn’t quite fit into the definition of a SaaS product, its cloud-based app that provides the credit card payment system works much like a SaaS product.
Before we take a deep dive into Cred’s marketing strategies, new start-ups can learn from its success. They should avoid making some common mistakes and choose their marketing agency carefully.
Cred’s marketing strategy involves B2B Marketing and SaaS product marketing.
Cred’s marketing case study
As per the latest reports, the credit card payment processing company is again scouting for a fresh round of investment at a valuation of $5.5 billion. Cred has a staggering 7.5 million users on its platform and apart from facilitating credit card payments, it offers a bouquet of financial services that include instant personal loans, a D2C payment system, and more.
The lightning speed at which Cred has grown as a Fintech enterprise is largely due to its marketing blitzkrieg. The company reported a loss of Rs 360.31 crore in 2019-2020, high due to high expenditure on marketing and advertising.
In this post, we will discuss some of the key marketing strategies campaigns that launched Cred into the big league of most successful startups globally.
In this Video -
CRED's Genius Billion Dollar Business Model | Cred Case Study | How CRED Earns | Kunal Shah
Contact Us/Whatsapp on - +91 8949793519
Gadgets we use :-
About :
Billionpreet by Bhavpreet Singh Soni it is a ultimate business channel which motivates young entrepreneurs to invest and increase there business. We started with the franchise business but now we're going to scale it with good Startups. We're building a platform where Franchisors, Startups and Investors can meet at one place.
Focusing on the Indian Franchise is our main Focus, how we can help them grow their business in-terms of Money, Expansion, Brand Identity, Values, etc.
Focusing on the Indian Startups is the main key because as we've seen a massive boom in startup industry has taken place in India. Where most of the startups lack in-terms of Scaling, Execution, Brand Values, Insufficient Funds, Manpower etc. We cover all the startups to franchisors where there is a good brand, there is a Scope of Scaling the Business.
#servicebasedbusiness #billionpreet #brandscasestudy #franchisebusiness #franchiseinindia #franchiseindustry
Cred is a phenomenal success story on the Indian startup horizon. Founded in 2018, it became a unicorn at a valuation of $2.2 billion in April 2021, in less than 2 years. That makes it the fastest billion-dollar startup in India.
Although Cred is a Fintech company and doesn’t quite fit into the definition of a SaaS product, its cloud-based app that provides the credit card payment system works much like a SaaS product.
Before we take a deep dive into Cred’s marketing strategies, new start-ups can learn from its success. They should avoid making some common mistakes and choose their marketing agency carefully.
Cred’s marketing strategy involves B2B Marketing and SaaS product marketing.
Cred’s marketing case study
As per the latest reports, the credit card payment processing company is again scouting for a fresh round of investment at a valuation of $5.5 billion. Cred has a staggering 7.5 million users on its platform and apart from facilitating credit card payments, it offers a bouquet of financial services that include instant personal loans, a D2C payment system, and more.
The lightning speed at which Cred has grown as a Fintech enterprise is largely due to its marketing blitzkrieg. The company reported a loss of Rs 360.31 crore in 2019-2020, high due to high expenditure on marketing and advertising.
In this post, we will discuss some of the key marketing strategies campaigns that launched Cred into the big league of most successful startups globally.
In this Video -
CRED's Genius Billion Dollar Business Model | Cred Case Study | How CRED Earns | Kunal Shah
Contact Us/Whatsapp on - +91 8949793519
Gadgets we use :-
About :
Billionpreet by Bhavpreet Singh Soni it is a ultimate business channel which motivates young entrepreneurs to invest and increase there business. We started with the franchise business but now we're going to scale it with good Startups. We're building a platform where Franchisors, Startups and Investors can meet at one place.
Focusing on the Indian Franchise is our main Focus, how we can help them grow their business in-terms of Money, Expansion, Brand Identity, Values, etc.
Focusing on the Indian Startups is the main key because as we've seen a massive boom in startup industry has taken place in India. Where most of the startups lack in-terms of Scaling, Execution, Brand Values, Insufficient Funds, Manpower etc. We cover all the startups to franchisors where there is a good brand, there is a Scope of Scaling the Business.
#servicebasedbusiness #billionpreet #brandscasestudy #franchisebusiness #franchiseinindia #franchiseindustry
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