Always Remember People's Names

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How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

*FULL DISCLOSURE*
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
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I have always remembered people's names. Since I was a kid I just felt it was important. I dont like asking people their name more than once and definetly more than twice

vinnadoncoppious
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Having someone remember ur name wen u weren’t that close with them is such a nice feeling

alisquared
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Read the book about 10 years ago and it completely changed my social life for the better, and still mentally reference it during conversations on a daily basis

FoughtTheLawn
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So much practical wisdom. Thank you for sharing

JuiceLife
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Damn this really hit me today. For years I didn't really care too much to remember names but this video made me remember how this guy in college felt appreciated that I remembered his name even tho we saw each other and introduced each other for like 30 seconds at our shared dorm for our college orientation overnight event.

spikeboy
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I’ve been reading and rereading that book over and over

Ltpwnface
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Alex, can't believe that you stayed grounded no matter what. Keep it up!

arhnstaylor
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This is a really hard one for me. I've had a few relationships and friendships where my real name was only used in negative situations. I find people using my name to be aggressive, so I try not to use other people's names a lot. I'm also autistic so social situations in general are funky

Elliotmaybe
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My dad talks about this book a lot
Says it taught him how to make good connections in business

mljesus
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very true. simply remembering little information and engaging makes a huge difference with people

noggasaki_x
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I have read that book a couple times, powerful!👌🏽

elevatewithsilvaline
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One of the only books I’ve read 😂 my main take away was if you like something about a person, tell them.

youtubescholar
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Me out here immediately forgetting someone's name after I hear it... Knowing someone for literal years and never knowing their name even tho we've introduced ourselves multiple times lmao

Dreamstrafe
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Man I’m so bad at names I really need to start remembering

Hinojoza_
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Lmao Im always more skeptical when I hear someone I recently met using my name 😂

jaquicx
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Wow you remembered someone’s name, that’s so cool of you

imyinc
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I hate hearing my name, but point taken. 😅

cxa
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I never was good at this, so I add everyone on Facebook, and I would review my friend's list before attending a conference the next year

SamGarcia
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How though? I genuinely try to and I find this to be one of the hardest things to remember for whatever reason. I do community outreach so I work with an overwhelming amount of ppl and see the same faces and its so difficult to remember them.

Hayese
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Okay. Now teach us how you did that please. 😁👍

tinaperez