How To IMPROVE PHARMA CUSTOMER EXPERIENCE: 3 Strategies from CX Leaders | PeopleMetrics LIVE!

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How do you improve pharma customer experience? Changing the focus from product to experience - especially during launch - can significantly impact overall treatment preparedness and adherence over time. Customer focus in the pharmaceutical industry means measuring the experiences that patients, caregivers and HCPs have with the support services provided by Pharma companies.

In this edition of #PeopleMetricsLIVE, we'll share 3 tried-and-true CX strategies from traditional industries like hospitality and retail and apply them to the pharmaceutical sector.

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What innovative ways are YOU improving the pharma customer experience? Let us know in the comments!

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