KPIs & OKRs—the goals that drive business growth

A typical question we get: KPIs vs OKRs — what's the difference? This video clarifies the difference between KPIs and OKRs and shows you how these goals work together in helping you drive growth.

Results driven organizations look at the bigger picture — they constantly review their business-as-usual and adjust the advancements that need to be made, in order to realize their ultimate goal. Remember. Focus on results, NOT activities.

KPIs & OKRs define and measure outcomes, and are the goals every organization needs to drive growth.

What we cover:
0:00 - Introduction: The goals that drive success to your business
0:43 - What is an activity-driven organization and what's their approach?
1:23 - What is a results-driven organization and what's their approach?
2:57 - KPIs vs. OKRs
3:55 - Using an OKR to improve a KPI
5:10 - Conclusion

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[aliashraf]

Thanks for this video; in particular, I really like the visual flow diagram shown at 1:38.