UK small business success stories: Olivia & Pearl

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What do you do if you’re shopping around and notice that no-one is doing contemporary pearl jewellery (at a price people can actually afford)?

For Olivia Smith, the answer was to create a business.

However, very quickly into founding Olivia & Pearl, she realised that they needed more cash-flow into the company if it was to make inroads into the lucrative global pearl industry – estimated to reach a staggering £10.7bn valuation by 2020.

In the video, Olivia explains how iwoca “went above and beyond” in helping her to get the business off the ground, and how she used the finance to start making a pearlescent-coloured splash in the world of British fashion.

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