Youtube For Artists 101 w/ Tasha Taylor (Youtube, Music Business Development Manager)

On Wednesday 30th June, we welcomed YouTube’s Music Business Development & Partnerships Manager (EMEA), Tasha Taylor, to discuss the ways you can make the most of the YouTube platform in the music industry.

YouTube is undoubtedly one of the biggest music discovery platforms in the world and when utilised correctly, can be instrumental in generating significant revenue and exposure for artists, labels and brands. With industry experience working for both EMI and Universal Music as well as YouTube, Tasha is a specialist in content monetisation and the creative integration of new technologies and discussed the most effective ways you can be using YouTube to drive streams and build your channel.

If you’re an artist or label looking to learn about the best content strategies you should be implementing on YouTube, you can catch up on this webinar for free where Tasha and Katie discussed things like:

Why YouTube should be an important part of an artist’s social media strategy
- How often should I be publishing and what type of content should I create?
- YouTube Music
- New tools and functionalities
- How to gain subscribers
- How YouTube supports upcoming artists

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