How to Sell a Refinance Instead of A HELOC | Loan Officer Training

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In this loan officer training video, I share with you how to sell a refinance instead of a HELOC. #SalesRemastered

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🙋‍♂️ About Me:

I’m Daniel Nicart of SalesRemastered. I help Sales Professionals find an easier path to increase their income, reach their potential, develop the right mindset and become Top Producers, fast! This channel was made with Loan Officers in mind, where I share sales training relevant to all Loan Officers in varying experience levels. If you’re tired of watching the same sales content that don’t talk about what you’re actually experiencing in the sales floor, then you’re finally in the right place!

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Pure Gold Daniel ! I love the last minute of this video 2.5 vs. 5.5 its part of our vocab now when dealing with clients !!! Thank you

putomendozaincanada
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Real question for you, would you take a 5.5 on a $400, 000 loan or keep a 2.5 on $350k and get a 50k HELOC at 4%? Even if that HELOC starts at 12% day one, you’d save over $300, 000 of interest over 30 years keeping your 2.5% mortgage. That’s what you want to sale your clients?

realtor
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“Doesn’t hurt to push someone into a bed of pillows”
Framing is different than steering and that’s what some of these comments don’t understand. Good work

detroitD
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Wo... I am not in line with this framing. Run the numbers both ways, present what it would cost them now, per month, and over the course of the loan. It's their choice either way. We should encourage them to make the best decision financially for them... Not what pays us the most. I don't like to approach the ethics line

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