Advanced Facebook Ads Guide #3 (Master Consumer Psychology)

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Hey! If you’re new to the channel, my name is Nick Theriot

I’ve been running Facebook ads since 2015 and have done over $50m in revenue for our clients. We work with a variety of brands but the majority or e-commerce!

Advanced Facebook Ads Guide #3 (Master Consumer Psychology)

In this video, I unravel the complex landscape of Facebook Ads and how to leverage them in your favor, targeting key aspects of consumer psychology.

I guide you on mastering advanced strategies for Facebook Ad campaigns, utilizing consumer mindsets to enhance results. The tutorial is designed for anyone looking to deep dive into the practical implications of consumer behaviour theories, and their application in designing compelling Facebook Ads.

Gain an edge in your digital marketing strategy as we explore hidden potentials in Facebook Ads, constantly evolving in line with consumer psychology trends.

#Facebookads #facebookadvertising #facebookmarketing

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-Nick Theriot

[moneymatrix]

Nick PLEASE make an advertorial video, would love to hear insights and tips from the Goat himself 🐐 Amazing videos! 💗

[EnterpriseVCK]

Hi Nick, I am not usual to comment in yt videos. I don't think I've ever commented in a personal way, it's not my style, but I think it's the best way to give you feedback. After several months of following your yt content and successfully and logically creating Facebook ads, I purchased your course (also to be grateful for the value you bring to your channel).

It was just to let you know, as I repeat it is very rare for me to make a personal comment.

Thanks and Well Done Nick.
Davide Vicario.

[WackyT]

Love this series Nick!! I am seriously chomping at the bit for the next video! I am a local service based business but I have been taking notes so I can use this information to start doing my ads. Thanks again for your hard work!

[reekoup]

Amazing content you provide lately Nick, thank you so much

[baltasar.acosta]

My gosh Nick!! I've spent hundreds $ on education and have never touched this deep knowledge and understanding.
I'm starting to think if I'm getting up on the market stages as a prospect with a desire, and cause of this I'm being targeted by better OFFERS (Nick) that highlight up here where market is tiny, competitors are sharks and fight rough for more aware prospects (guess me).




And as a result of that fight, this content is your army and my god you got the finest army I've seen so far.

Pd: sorry about my English, I know it's not the best.

[DwayneVidzz]

If I’m understanding this correctly, the girls night out painting ad you created would be Solution aware. Girls knew they wanted something they could
do for girls night out but they weren’t aware of the product until the ad you created.

Then the people that saw that ad and didn’t become buyers yet would progress into the Product aware & Aware stages.

[ChopstickPanorama]

Hi Nick, I have watched a few videos about stages of awareness and the theory all made sense. But your video helped show how to apply this concept which cleared up a lot of concerns I had about it. Super helpful. Also wasn't sure if my account should tackle all stages of awareness but it's all clear now!

[MDTUHINHOSSAIN-yx]

Thanks, Nick! learn us every day about advanced Facebook Ads

[RashadHa]

Nick please do a Hismile breakdown for the marketing phases i think it will blow up

[NirmalKumar]

Please put video of KPIs
to look, how to calculate profit loss

[a.mitkovski]

When you talk about creating dct’s and having 3 visual hook variations, does that mean that the text in the hook itself remains the same and it’s only the visual video itself that changes?

[flemdogy]

Great video Nick. Quick question: if you're running ads to different awareness levels, would you create a new campaign for each awareness level or just run them as different ad sets within the same campaign?

[melvinalbuen]

Yo Nick keep saying " what the f*ck!" it keeps me more understanding what you saying.

[mohamadalwan]

Thank you for this content. I follow you now on a weekly basis

I have a question:
If you target an unaware audience, will the advertisement be graded? I mean, at the beginning of the advertisement, it will be at an unaware level, then the problem will be presented, and then the solution will be presented.

Or a separate advertisement that targets a completely unconscious level?

Second question:
In your opinion, would targeting an unconscious level be good if we launched interaction campaigns to educate the public, since it is a cheaper cost than a sales campaign because there is a possibility that there will be no sales if we launch a sales campaign? is this a mistaken belief on my part that sales will not be obtained

[shawnemployee]

Great video like always. You keep going like this Mark Suckaburger is going to ask you to teach him how to run FB ads. 9:45 you said how "3 reasons why" is a really good product aware ad then said "us vs them" is good as well. Besides saying market research haha how do you know or come up with different formats to test? Because you can know the demographics and psychograpics and theres a lot of different formats. Do you have a list of formats that you just match with market research?

[a.mitkovski]

Can you test static dct’s vs videos that are already in the winning adset?

[jasonluo]

Hey Nick!
A question about photo ads
Do you find that having a better hook in the primary text section of the ad is better or in the photo ad creative itself?

[AlecHergenroeder]

Hey nick when testing my dtcs, if one adset is not profitable do you recommend just swapping the ads out inside that ad set with fresh ads or killing it and creating a new adset. Thanks for all the knowledge man really informative

[Cooper]

Hey Nick! Big fan of your work 🤝🏻.Can you tell how can I increase daily spend limit for scaling, how much time it takes to increase spending limit ? Hope you will help with my problem.❤

[ibya]

Hi Nick, how many ad sets should I have active in a CBO campaign? There are 5 profitable DCTs. I have a winner set with 5 winning ads from these DCT sets. But this winner set is not spending and is not profitable. Should I still test the new dct?