Brett Cooper SHOCKED By Jaguar Rebrand

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Maybe this is their way of saying they're filing for bankruptcy😅😅😅

AlexnaderSupertramp
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From: "I drive a

To: "I dress in or I am a

😂😂😂

peterwale
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Changing to a demographic that can’t afford one. 😂

meganwilliams
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My neighbour saw this ad before I did. He's a 64 yr old white guy with a beautiful supercharged, Jaguar convertible. As soon as he saw me, he exclaimed he might have to get rid of it. Nice Bud Light 2.0 job, Jaguar!

KevinMah-olon
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If I didn’t know what jaguar was, I would’ve thought this commercial was advertising a makeup company or clothing line

sharkpoolbolt
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They know millennials (I am one) and gen z can’t afford jaguars right?

BrittaniNikole
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I'm in my Chevy driving to a BBQ joint to listen to some Country while eating a steak & potato washed down with a Coors. I ❤ America!

PaulBlalock-vdpj
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"copy nothing". Bold statement from a car full of Ford parts 😂😂😂

andyv
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Bret’s car voice sounds like a late night add for a 80’s 1-900 !! Haha😂😂. Love it.

chrisjones
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I never wanted a jag, now I want to make sure I never have one

lifeandstuff
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Look at Volvo (now Chinese owned company) shifting to Pro Life Ads with family values! They are doing great, love it!

fitim
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I would steer clear of any company that used this ad to promote their products.

RJ-sbqr
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In the span of a few hours, I went from a man who has always held Jaguar near and dear as I grew up reading about their iconic cars in all the car magazines, to a man that lost all respect to that company.

JB-twxe
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Targeting a demogrphic that can't afford them anyway.

timfrederick
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Imagine pandering to the 0.1% of weirdos when majority of your customer base is normal… they just pulled a bud light. This woke crap is so annoying

tonymonxana
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that ad made damn sure i will never buy a jag now....

JezterApoc
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To be fair, this ad was truly inspiring 🙌





I'm absolutely inspired and committed in ensuring I never own a Jaguar, or even a Range Rover since they are one company, here in the UK.

DonReality
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Okay...another one...BOYCOTT JAGUAR.
Go WOKE, GO BROKE!

stee
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thanks jaguar..for narrowing my car search..and wow..i was considering buying an f-pace..NOT NOW!

JoeBellino-mi
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Wow! I guess we all can be ad executives. This is like the bud light idea.

sgthulka