Unbelievable Turnaround for Entrepreneur’s 'OUTRAGEOUS' Valuation | Dragons’ Den

Michael Pritchard MBE's invention allows for every last drop of liquid to be used in multi-directional household product sprays, he's seeking an investment of £125,000 in return for a 5% equity stake in Anyway Spray.

An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.

#DragonsDen #AnywaySpray #ExtraordinaryTurnaround

[DK-szlz]

"If I make a call to Procter and Gamble, they won't listen to me, but they'll listen to you!" Screw the bottles---I want to invest into his negotiating skills.

[Stonk]

Damn that guy had balls of steel, congrats

[TechGamesAU]

He squeezed every last drop out of that negotiation.

[callumhern]

He’s so calm and prepared and great negotiating at the end there

[rachelw]

The deal ended up falling through but now Tesco is selling these in their cleaning products and he got an MBE in 2013 for his invention 👍

[johnmchugh]

Great to see he wasn't intimidated by the Dragons and is doing so well now, he was brilliant

[theactualcanadian]

SPOILER (Edit: you can stop crying now)

He went from 40% to 20% on his negotiation. That is stunning, especially against the likes of Peter and Theo.

[JamesFodor]

Usually I enjoy watching overconfident and underprepared pitchers get destroyed by the dragons, but this guy played them like a fiddle. Absolute legend.

[ozzydoop]

He played them all quite nicely because he knew exactly what he was doing before he walked in there : well done

[boneyarsebogman]

The deal fell through ultimately, but he landed a huge deal with Tesco so that they'll use the tube in some of their products. That is huge.

[JoeAyres]

I've gone through so much sanitising spray because of COVID. I drive a taxi and have gone through numerous spray bottles, and there is always that little bit left that just cannot be used! This really does solve that problem!!

[mlw]

Love this guy. Confident but understands how to negotiate a "weaker" position without losing his strength. How to quickly read the room and adapt accordingly in seconds.

I love it.

[theengineonfire]

This guy is a gem! His pitch was silk smooth

[MultiTopgearfan]

Probably the best and most self-confident pitch I’ve seen so far on Dragons Den.

[DanWareing]

Stopped watching Dragons Den clips for months. I just relapsed. Hello again, everyone

[jamesliston]

For a minute I thought he is not gonna make a deal but he is a master negotiator well done

[bahriboy]

Considering the dragons & the risk of the business, that's one of the best negotiations I've ever seen on DD!

[Mannsy]

I have this problem trying to spray my back with aloe vera after going to the beach plus he's helping the environment. Great product.

[thephantom]

Dragon's knew it was a good invention but wanted to suck him on equity, hence the punt and gamble rhetoric. They wanted him to cave but he showed them back and ultimately they caved.

[danjohnson]

James is the only dragon that never gets interrupted. His class, knowledge and presentation is pure class.