Marketing Strategy: The Key to Success in a Changing World

Are you stuck because you’re focused on tactics? Do you have a marketing strategy? Join Michael Stelzner, the founder of Social Media Examiner, as he shares his perspective on embracing marketing strategy and how he’s directing his team to be more strategic.

🔔 Subscribe for More Marketing Insights

👁️‍🗨️ About Michael Stelzner

#SocialMediaExaminer #SocialMediaMarketingPodcast #MarketingDisrupted

[NextGenSkopjeMarketing]

Very interesting. Thank you for outlining your strategy for all of us to see :). In my view, strategy starts with objectives. Then you would align actions to your objectives. I would love to hear more about your goals for the new year, besides just selling more tickets for the event. Perhaps there are additional tactics that can help you achieve multiple goals.

[dueling_spectra]

🤯 It's probably to do with the round about way I entered the space, but I've sort of just assumed that everyone knew marketing = strategy?
That each part should have a specific goal and all parts should work together to build momentum (be it stable and incremental or exponential).
However, reflecting back, I think the person who planted that concept in my brain did so by disparaging random acts of marketing...

[konstantinosserres]

Give me an army and I will conquer the world, give me half a million followers and I will create a social media strategy....