What Is a SLOGAN (TAGLINE)?

People often confuse a slogan with a value proposition. I decided to clarify what a slogan is, where it comes from, and how to write it so you could better understand where to apply it in your own project. Watch this video to see what likable slogans have in common, how to write a slogan that sells, and how a slogan differs from a value proposition.

#Copywriting #Slogan #FromReadsToLeads

Links from this video:
- The Adjective Frequency in Advertising English

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[JungTechLingo]

As a writer, I find your videos very useful for my work. Thank you so much! Hope you are well and make more videos