How To Write A Promotional Video Script (For Your Business)

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Are you ready to create a video for your business, but don't know what to say? Have you turned to the internet to ask "how to write a promotional video script?"

Maybe you’re creating a promotional video for your business and you don’t know how to write a good script and need a promotional video script example. Or maybe you’re looking for how to write a corporate video script and need a corporate film script example. Either way, you’ve come to the right place to learn how to write a script for a video.

In this video, we’ll be focusing on how to write a brand video script. The brand video, also known as an overview video, is the first video that any brand should create. It takes your audience from knowing nothing about your business to knowing exactly what they need to know to make the decision to buy from you. I outline the steps to writing a script and go over the video script writing techniques that I use with all of my clients to ensure they get results.

So if you’re writing a script for a video then check out this video and get to video scripting!

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MY GO-TO EQUIPMENT FOR ALL MY VIDEOS:

RECOMMENDED ALTERNATIVES FOR DIY-ERS:

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FREE RESOURCES FOR ENTREPRENEURS:

Write Your Brand Video Script
Prime your mind to understand the world of video so you can create an amazing one for your business. Use this internal training I created for my clients to help write your brand video script and plan your shoot.

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LET'S CONNECT ON SOCIAL:

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How to Write a Promotional Video Script

[JUANMARCUZTIMAY]

1. Open with a problem
2. Frame your Product as a Solution
3. Outline 3-5 Key Points
4. Social Proof
5. Call to Action

[MoreshakisaAngie]

Thanks Amanda this is straight to the Point and comprehensive Advise

[timebolt-rapid-video]

Great call about social proof. Making a brand video for the past month. The story and sequence are everything. We have quality affiliate video to pull from, and glad to watch this video!

[Md.HabeebR.]

If you don't mind Amanda, you know obviously this was an informative video; but this is the first time ever I noticed a lady who feels proud to show her muscle!

[andylacivita]

Lots of luck with the channel Amanda. I'll continue to watch!!

[ChinasaOkonkwo-vlzi]

Started without making notes but half way, had to go back to do so.
The video was so helpful
Thanks alot

[psychosuniverse]

Well well, i don't have words to appreciate your efforts. Brilliantly explained.

[cyprusmavro]

amanda!!! this was very helpful!! thanks heaps for sharing such gold

[calvinxanderson]

wow this was so helpful. pitching my first brand video tomorrow.

[aboss]

Thank you for this video it helped cleared alot of things up where my scripts were all over the place. But Now I know how to apply the 5 steps to creating my promo videos?? Awesome thanx alot...

[omarjagana]

STRAIGHT AWAY, This is your first video I have come across on youtube, and straight away it has confidence me. You got to know your stuff to make explain things clear and simple. By the way, am subscribing for more

[rejoicepraise]

Awesome!

Super helpful. Had to save it for later. Thank you!!! ❤️❤️

[MichaelLloydDesigner]

I'm making a video for my sister's website hero section for her new business.
She is transitioning from nurse to nurse health coach.

My weapon of choice is CreateStudio which provides whiteboard, 2D and 3D animation capability.

Can you provide some insight and ideas to help make this project successful?

This video is already helpful!
I new to your content, and so far it is excellent!

[damarismurielnobs]

Thank you so much for this! I was approached by a friend to help them make a promo video for their business and almost turned it down cause I had no clue about promo vids and was afraid to mess it up, but you just helped me so much with this video! Thank you! xoxo

[davejobe]

Amanda - your video is a great and easy step by step tutorial on how every company should create an engaging and personal video that covers their mission, products/services, credibility and the all important call to action that drives specific results. Writing the script for a brand video is tougher than most people imagine until they sit down and try. So this outline is going to help a ton of people! I've worked at a video company here in Austin that did videos for Home Depot, Verizon, Dell, AutoZone, Macy's, ToysRUs, Vera Bradley and even GoPro. You, they and I all know that video works. I hope that you get thousands (and more) people to watch this video!

[linovision]

Thanks a lot for the sharing of how to make a promo video for the brand, quite clear structure of what made of and gives the clear picture of how to frame the video, meanwhile, I do like your transition and title plugin, could you recommend one or two or even the market can offer those plugins? Thanks a lot.

[Thenotsoboringlife]

Great video Amanda.
took a few notes I am very sure this will help me not only with my business but my Youtube as well. thank you very much for your time just subscribed I am looking forward to watching the rest of your videos.

Keep it to clear and concise few sentences per section

#1 Open with the problem
What struggles are your prospective clients going through
#2 Frame your product or service to be the solution to their problem
How do you remove stress from the life (the outcome of what they will get from working with me!) share from there perspective
#3 Outline 3-5 key points
Bullet points of hesitations that they may be facing and address them with key points about my service
#4 Social proof
Testimonials or B roll showing proof of concept (others have come before them)
#5 Call to action
One step that they need to engage with you. How do they do business with me and why should they call now

[sanjeetswain]

Thank you so much for sharing the valuable tips

[vintageretromanmusic]

Great video Amanda! I learned alot! I just subscribed to your channel!

[dancu]

A lot of thanks for making and sharing your video ‼️