How to Sell Anything to Anyone - 5 Psychological Triggers

If nobody's buying what you're selling — here are 5 sales secrets that make people whip out their wallets. If you’re not using these strategies, you're leaving cash on the table!

00:00 - The shocking reason your customers ignore you
00:42 - Marie’s secret headline trick that gets the click
03:18 - How to instantly create more trust with your customers
04:23 - An easy storytelling strategy that boosts credibility
05:40 - The WORST sales advice I’ve ever heard
06:35 - How to get 90% of people to buy
07:30 - The “screenshot method” to get a flood of social proof
08:39 - How to get great testimonials if you’re brand new to business
08:56 - The sales superpower that helps you change lives AND make bank




MARIE ON SOCIAL

[susak]

"Communicating with more honesty, transparency, and integrity" - Marie, I love you for so many things, and this is my favourite. This should become a movement. What a wonderful world it would be.

[antidrastic-element]

It is easier to buy someone’s product when you trust them. I like this approach : being specific and using the truth.

[rcs]

Love this no BS approach. Straightforward and easily applicable! We need more women talking and sharing more about how to sell.

[saragraham]

So true that you have to guide people to write a good review... They will go all over the place and never hit the mark. I am a travel advisor and am just dealing with this at the moment as I forgot to give one client specific pointers like: (a) Where were you before you hired me to plan your trip? (b) How did the trip go overall? (c) What was your favourite part of the vacation/hotel/resort? 3 or 4 sentences and voila!

[hannaheier]

So excited to go through The Copy Cure!!!

[shonvibes]

Hey! I love your insight and what you're saying here and totally agree about the specificity with numbers being more effective in copywriting. Question about one of your examples though... 2:41 - What if you don't have that large of a number because your just starting to grow your community. And when I say not a large number, I'm talking fewer than double digits. They are small but might and also among my most die-hard fans. But in a piece of marketing, the number doesn't seem like it'd be effective in enticing others to join. Thoughts? Thank you for your channel!

[SamVanderWielen]

Love the way you broke this down, Marie! 👏👏

[pamwherle]

I appreciate this approach. Integrity is important.

[JacquelineHollows]

Great tips as always. Made me realise I have a TON of testimonials from emails and various comments. I’ll do a trawl to dig them out and screen shot them.

Also loved the advice on specifics. Thank you ❤

[lechodecaro-caroline]

always nice Marie to spend some time with you and your great tips!

[kenzforever]

Wow what a great video! Most useful content I have found on youtube in the past 4 months. Thank you!

[GeorgiexoxoTV]

This is SO helpful! Thank you Marie and team as always xoxo

[alexholland]

Another great video Marie. I might be missing something but I don't see the link to the video on how to get testimonials when you're a brand new business?

[crzydreamr]

Girl— I was juuuust thinking about you, too. 😌 haven’t seen you on my feed in a while!

[andrewzaltman]

❤love this !! Thank you 😊 for posting!!!

[kanemediaus]

Thank you so much for this!... Tell your camera people to position B camera on your *right* side, not your left. 🙂

[KristenNichole]

Specificity sells 💯 I like this idea of being more specific about telling the truth. Share more truth in a better way.

[NathalieBezzina]

ok interesting, but when you are just starting and one does not have all those followers and numbers, what do you include?

[Sydney-bfyt]

But what if my numbers aren’t very impressive? I don’t want to lie and exaggerate them

[dotails]

What if you prewrite a fact about the service as a testimonial you want, and then just have the customer say yes or no, then you can have a well written testimony without annoying the customer.