AI and The Dark Future of Music

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Massive thanks to Nerina Pallot for her contribution to this video, seen at 8:48 - the full interview is available on Nebula.

00:00 - Introduction
00:28 - 03:01 - AI
03:02 - 05:24 - Touring
05:25 - 06:40 - Big Numbers
06:41- 07:58 - Diversified Skill Set
07:59 - 08:47 - The Future of Instruments
08:48 - 10:24 - Nerina Pallot Interview
10:25 - 11:25 - How to support the channel

[MarySpender]

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🎛 MY MUSIC PRODUCTION COURSES

Massive thanks to Nerina Pallot for her contribution to this video, seen at 8:48 - the full interview and other clips will be available soon.

[dirkmertens]

Playing music together is just irreplaceable fun.

[gabedwards]

“The medium itself doesn’t matter…the gramophone didn’t kill live performance, amplification didn’t kill acoustic instruments, the MP3 didn’t kill vinyl, AI-assisted music creation software is just the latest advancement. But I am confident there will always be a place for craft and talent; a hunger for that most human of connections that comes with listening to a divine piece of music.” Beautiful! Thank you for the inspiration! ❤

[bullseyecanada]

I'm a musician with 45 years behind me. I've seen every innovation under the sun. One thing technology will never replace is the direct connection between the performer and the listener - whether it's in a stadium or sitting around a campfire.

[jimbrown]

Perfect! A soulless and lack of personality future! Nothing that comes from personal experiences with a individual human response

[martin-]

Having made it to 57 years of age, I am glad I lived through the period I did for music. When I stopped being involved professionally in music back in 2010/11 it was already apparent that the business no longer really needed to spend money to develop new artists; it could survive and thrive on the massive back catalogues and pick up artists when they were already polished and ready to release their first recordings. Through streaming and licensing to other mediums, it could and has generated increased profits year after year. But NOT for the artists. New artists like Mary have to take control of their own careers and use every opportunity possible to make enough money to be able to commit full time to making their music. When I say "commit full time" that's sadly not accurate as they need to - as Mary points out - have a mass of other skills which take time away from the creative process. How this all works out in the future for musicians is hard to predict. It's no longer the world I knew but I can see how things could be so much better for artists now that the need for corporate backing to create, perform and distribute your work is no longer essential. To all young musicians out there, I hope the future allows you to have as much fun and creative experiences as I have had in my career. The speed of change from year to year feels dizzying at present - at least to me - but change is inevitable and younger minds will - I hope sincerely - keep making amazing music that is human and soulful for centuries to come 😎

[LosMajesLatinBand]

Thanks!
Bitter sweet thoughts on the things to come in music, personally I wish music could remain as is but we know that's impossible. I will hang on to my wooden guitars and all the memories of year pass.

[crabbypaddy]

I'm just addicted to live acoustic music made and performed by Humans. I simply do not connect emotionally with robots and AI singing on a stage in a bar.

[MNDTRVLRMUSIC]

Interesting topic! Another thing our band has recently discovered is how challenging it really is for new artists to even book a live show nowadays. Even after getting everything sorted out in terms of lineup, the music and providing your own equipment to perform, it seems most places would rather have a live DJ or karaoke than full bands.

[NICUofficial]

"songs arise out of suffering" well good god, I felt that one Nick

[aaronbenson]

Nick Cave said it pretty accurately. An album like “Disintegration” by the Cure can only be created by a lived experience that no algorithm could ever replicate.

[roywall]

I am glad that I am old, and will not have to live for long in this increasingly non human world.

[simcoespring]

Congrats on 650K subs mary! killing it.

[Jesse]

I think Nick Cave is spot on. AI will never know what real love and loss feel like; will never be moved by a sunset, or be brought to tears by the opening stanza's of Beethoven's Ninth Symphany. That's the secret sauce that makes us human: we sort of operate on logic, but more often than not, base that logic on feeling.

[marikesl]

As a 28-year-old die-hard ABBA fan of 18+ years who wasn't born yet when they were still an active live act, I can safely say that experiencing "Voyage" last August was one of the greatest experiences of my life and a dream come true I never thought would be possible!!! Having said that, I of course still absolutely love "real" live performances, particularly open-air! Thanks for this very interesting perspective, Mary, I love your content! And I especially appreciate your quote "MP3 didn't kill vinyl" - I'm SO glad it didn't, as collecting records and playing them on my new record player has become a new passion of mine!

[leighguptill]

Thank you for making a video that is cautiously optimistic, and presenting it in a calm (as opposed to panicky) manner.

Keep up the good work. :)

[MikeTerranaOfficial]

Well done and very informative ...I think the future will bring some very interesting and challenging situations for all artist

[magmasunburst]

Music will always be timeless. It's not just modern music that takes time to Wade through to get to the pure stuff, it's modern visual art, modern movies, modern poetry, and many other arts. I've been a rare-book dealer for 22 years and started buying singles when I was about seven years old, look through some of my likes and playlists to see the various things that are really out there.

[glenfordgreen]

Me from the UK, everything you said made sense and was exciting as the future should be always exciting with anticipation. Also I like the information about Artists increasing their skills set to be successful. You said everything very seriously and convincingly so I believe you.

[richardmathews]

I enjoy listening to recorded music by my favorite artists because I can go deeper into the lyrics and instrumentals but live music with a live audience will always be the ultimate musical experience for me. Because as Yo Yo Ma says the audience is an important part of the performance. And while I listen to recorded music all the time the most memorable experiences for me are the live concerts I’ve attended. Of course most my current listening is watching YouTube artists like yourself, Reina Del Cid, Emily Linge and many others. I do enjoy your discussion videos like this because they make think about how hard it is to be a successful musician these days 🤔